The investment will work to enhance sustainability in the fashion industry, which is fundamentally dependent on agriculture for its raw materials. From cotton to wool, or leather to cashmere, most clothing begins on a farm or rangeland. Agriculture is also a significant driver of impacts on nature. Regenerative agricultural practices therefore offer a unique solution and have the ability to restore nature and yield environmental benefits. When done correctly, these farming and grazing practices increase soil fertility and function, restore water cycles, enhance biodiversity, and store carbon.

Conservation International’s fund will continue to prioritize projects that advance regenerative outcomes, with Inditex’s investment focusing on regenerative practices in the areas of man-made cellulosic fibres and cotton. Grants will go to farming groups, project leaders, NGOs and other stakeholders who are ready to test, prove and scale regenerative practices, which focus on working in harmony with natural systems.