#Recycling / Circular Economy

2023-12-14

Naia™ Renew receives Global Recycled Standard certification

Eastman Naia™ Renew cellulosic fiber received Global Recycled Standard (GRS) certification on December 13. This certifies Naia™ Renew recycled content, chain of custody, social and environmental practices, and chemical restrictions.

Textile Exchange, a global non-profit for sustainable change in the fashion and textile industry, manages the GRS certification process. Certification is achieved through an audit from independent third-party certifying body SCS Global Services and applies to the full supply chain and addresses traceability, environmental principles, social requirements, chemical content and labeling.

"We’re honored to add GRS certification to our list of Naia™ certifications that support our sustainability goals,” said Claudia de Witte, sustainability leader for Eastman textiles. “Third-party certifications help us build our brand trustworthiness. It’s our goal to make sustainable textiles available to all, and we do that by building trust with our customers and collaborators. This certification adds even more credibility to our fibers and our sustainability story, which we’re proud to share.”

In June 2023, Textile Exchange made an important announcement regarding its Alternative Volume Reconciliation (VR2) policy, which broadened the range of chemical recycling technologies eligible for mass balance. Notably, this expansion now encompasses gasification, the technical description of Eastman’s molecular recycling technology known as carbon renewal technology.

This policy update is critical for Eastman because it allows the company’s innovative material-to-material recycling technology to be audited for GRS certification.

Molecular recycling technologies at Eastman break waste down into its molecular building blocks allowing the materials to be used in new materials that are indistinguishable from non-recycled materials. By expanding the GRS to include gasification, the global standard now allows for a broader approach to making sustainable textiles accessible to everyone.

“Collaboration is one of Eastman’s greatest strengths,” said de Witte. “That’s why we continually engage with industry leaders and associations to help shape the future of sustainable textiles. We’re thrilled Textile Exchange made the decision to expand the scope of VR2 to include gasification. This is a big win for Naia™ and the future of textiles sustainability.”

In recent years, the textiles industry has shifted toward circular materials to help tackle one of the largest challenges facing the planet: waste pollution, especially textile waste. Eastman molecular recycling is complementary to mechanical recycling and is a solution for hard-to-recycle waste material, including textiles, which are impacted by factors like fiber blends, chemicals and additives.

Naia™ Renew is produced from 60% sustainably sourced wood pulp and 40% GRS-certified* waste materials that would otherwise be destined for landfills through Eastman's patented molecular recycling technology. The certification verifies the processes of chemical recycling, concentrating, extrusion, and spinning of the undyed yarns and fibers.

For more information about Naia™ Renew, visit:

https://www.eastman.com/en/products/brands/naia/products/naia-renew.

*Naia™ Renew recycled content is achieved by allocation of recycled waste material using a GRS-certified mass balance process.

Eastman Naia™ debuts at Kingpins Amsterdam, transforming Denim from the inside out

At Kingpins Amsterdam (April 15–16, 2026), Naia™ by Eastman Chemical Company makes its debut, presenting its approach to circularity and comfort in denim at Stand 1, Ground Level (Blue Area). The brand also highlights its growing global ecosystem, connecting mill partners, designers and brands working to expand denim possibilities through fiber innovation.

Eastman introduces Naia™ Lyte at Première Vision Paris, marking a major breakthrough in fiber tenacity for cellulose acetate filament yarn performance

Eastman unveils Naia™ Lyte, a new cellulose acetate filament yarn that represents an important milestone in performance for lightweight and premium fabrics, at Première Vision Paris. Presented for the first time to the international fashion and textile community, Naia™ Lyte expands the capabilities of acetate yarn by introducing enhanced tenacity, unlocking new creative and technical possibilities for designers, mills and brands.

Eastman Naia™ awarded top Canopy rating at Textile Exchange Conference 2025, advancing its sustainability 2025–2030 goals

At the Textile Exchange Conference in Lisbon, Eastman Naia™ was honored with its fourth consecutive “Dark Green Shirt” in Canopy’s Hot Button Report, an annual ranking of man-made cellulosic fiber producers based on forest conservation, sourcing risk, and supply chain transparency. The recognition confirms Naia™’s ongoing leadership in responsible sourcing and environmental stewardship, distinguishing it as one of the industry’s most trusted fiber platforms.

Industrial scale meets verified governance: RE&UP is now B Corp™ certified

RE&UP, the circular-tech transforming global textile waste into high-volume Next-Gen materials, has officially become a Certified B Corporation™. The milestone establishes the industrial recycler among a select group of manufacturing infrastructure providers verified as meeting B Lab Standards for social and environmental performance, transparency, and accountability.

Recover™ and Ünteks Group partner to scale recycled cotton in knitwear

Recover(TM), a global producer of low‐impact, high‐quality recycled cotton fiber, announces a new partnership with Ünteks Group, a vertically integrated textile manufacturer based in Turkey. The collaboration focuses on the development of circular knit fabrics and garments, combining Recover’s recycled cotton fiber with Ünteks Group’s integrated capabilities across knitting, dyeing, printing, and garment production.

ALADIN paves the way for circular and demand-driven textile production in Europe

Textile production can be organized sustainably by utilizing short supply chains and preventing overproduction. This can already be achieved today by intelligently connecting and efficiently utilizing existing infrastructure. At the same time, production becomes circular when innovative technologies and materials are used that enable high-quality recycling. The ALADIN research project, launched in May 2026 and co-funded with five million euros under the EU Horizon Europe program, is creating the conditions for this.

Ence and ShareTex begin initial testing of the ATENEA innovation project to promote textile recycling in Spain

Ence and ShareTex are making progress on the Atenea R&D project, which aims to develop a complete value chain for textile recycling in Spain. Specifically, the goal of the ATENEA project—which is funded by the Center for Technological Development and Innovation (CDTI)—is to connect all the necessary stages for the recovery of textile waste, from collection and management, through recycling and transformation into new raw materials, to their incorporation into new textile products.

Rieter sees Barmag integration on track as orders and sales rise

The first half of 2026 was shaped by the successful completion of the largest acquisition in Rieter’s history. The Man-Made Fiber Division enables entry into the growth segment of man-made fibers and sustainably strengthens Rieter’s market position in the Asia region. The expanded Group is now the world’s leading system supplier for the processing of natural and man-made fibers. In the first half of the year, initial cost savings in material costs and operating expenses have already been realized. The targeted synergies are expected to amount to at least CHF 20 million by the end of the 2028 financial year. Due to the completion of the acquisition on February 2, 2026, the first half of the year for the Man-Made Fiber Division only amounts to five months.