With growing attention from consumers, governments and NGO’s, individual companies are willing, but also struggling, to do better. With future CO2 taxes looming on the horizon, it is ever more important for any company to know where it stands and to know how to do better.’

A standardization of the CO2 monitoring has become very  important, to create a level playing field for the worldwide fashion & lifestyle community, and to end the chaos that is being created by the ever growing amount of national and generic monitoring systems, with many different and often dubious outcomes. The ‘CO2 Improve initiative’ will initiate and support the creation of  the worldwide industry standard  for measuring CO2 emissions through fashion logistics. Additionally and importantly, the initiative will support the fashion industry in reducing the carbon footprint of its logistics operations by innovating and by cooperating. It’s about improving instead of compensating.