#Yarn & Fiber

2020-05-20

Lenzing wins “Global PR Breakthrough” at PRWeek Global Awards 2020

Lenzing is delighted to have been named winner in the “Global PR Breakthrough” category at this year’s PRWeek Global Awards on May 19, with the TENCEL™ “Feels So Right” movement.

An international awards program that celebrates global excellence in the PR and communications industry, PRWeek Global Awards is one of the most recognized awards in the in-house and agency sectors of the global communications and marketing industry. Being awarded “Global PR Breakthrough” is testament to Lenzing’s achievements and recognition of the impressive results that Lenzing has accomplished in the transformational journey of TENCEL™ from a B2B to a B2B2C brand.

The award entry was entitled, “Salvaging the reputation of fashion by enabling the industry to ‘Feels So Right’ with the TENCEL™ brand”. We showcased how the launch of the integrated TENCEL™ “Feels So Right” movement campaign enabled us to tackle issues and leverage different communication channels, such as PR, Digital and co-branding campaigns to communicate our message. Through our ongoing efforts and catering for a B2B audience, consumers, media and influencers, our achievements spanned across the business whilst increasing media awareness and encouraging a change in consumer behavior.

According to the judging panel, Lenzing was able to strategically showcase the achievements of the TENCEL™ “Feels So Right” movement and it was praised as an “authentic” campaign. “We are honored to receive this prestigious award,” shared Harold Weghorst, Vice President of Global Brand Management, Lenzing AG. “To win in this category is not only great recognition of our work but this award will further establish Lenzing as a driver in sustainability and a catalyst for positive change in the global fashion and home textile industry. We look forward to joining forces with more of you to create a more sustainable world together!”

Lenzing reports improved half-year results and advances strategic transformation

Despite a persistently challenging market environment in the first half of 2026, characterized by volatile energy and raw material prices, subdued global consumer demand and intensified competition from Asia, the Lenzing Group significantly improved its financial performance. Net result after tax more than doubled to EUR 35.6 million, compared with EUR 15.2 million in the first half of 2025. Free cash flow increased to EUR 45.8 million, while EBITDA amounted to EUR 239.2 million. Revenue totaled EUR 1.27 billion, compared with EUR 1.34 billion in the previous year.

TENCEL™ Lyocell - HV100 achieves global denim availability in six months; Vol. 2 debuts at Kingpins Amsterdam

When TENCEL™ Lyocell - HV100 debuted at last year’s Kingpins Amsterdam in October, 17 mill partners across five countries presented fabrics featuring the new fiber. Just six months on, participation has more than doubled, evolving into a global network that spans nine countries and four continents, signaling both strong industry momentum and growing demand.

BICO BCF yarn delivers impressive performance in field testing

In a joint development project with other partners, Barmag and Object Carpet have successfully tested BICO BCF yarn in the carpet manufacturing process. The results show that this innovative yarn technology offers significant performance advantages and opens up new possibilities for recycling-oriented carpet constructions.

Ministry of Industry Delegation visits NatureWorks’ second global manufacturing site at Nakhon Sawan Biocomplex

NatureWorks Asia Pacific Limited welcomed a high-level delegation led by Mr. Varawut Silpa-archa, Minister of Industry, to its manufacturing site at the Nakhon Sawan Biocomplex (NBC). The visit follows the successful inauguration of the site on April 29, 2026, and highlights the role of public-private collaboration in advancing Thailand’s sustainable industrial development and bioeconomy ambitions.

Sorona® and WGSN announce top bio-based material trends of 2027

Sorona®, the partially bio-based polymer from Covation Biomaterials (CovationBio™), and global trend forecasting authority WGSN today release the material trends shaping the textile industry through 2027 and beyond following a comprehensive examination of bio-based functional fiber applications and global data.

SHIMA SEIKI brings new flat knitting technologies to FEBRATEX 2026

Leading flat knitting solutions provider SHIMA SEIKI MFG., LTD. of Wakayama, Japan, together with its Brazilian representative BRASTEMA TECNOLOGIA TEXTIL LTDA., will exhibit at the Brazilian Textile Industry Fair (FEBRATEX 2026) this month. On display will be a roundup of SHIMA SEIKI computerized flat knitting technology, represented by WHOLEGARMENT® knitting machines, computerized flat knitting machines featuring a brand-new model with high productivity and excellent cost performance, a glove knitting machine and the latest digital solutions.

Trützschler’s latest spinning and card clothing innovations at CAITME 2026

From September 8 to 10, 2026, Trützschler will present its latest innovations in spinning and card clothing for state-of-the-art fiber processing at CAITME in Tashkent, Uzbekistan. Visitors are invited to meet the experts at Pavilion 2, Booth D50 and explore solutions designed to increase productivity, streamline processes, and ensure consistently high yarn quality. Key topics include the next-generation card TC 30i, the integrated draw frame IDF 3, the high-performance comber TCO 21XL as well as Trützschler Card Clothing’s new flat top series STEELTOP®.

Fashion for Good launches DW(O)R-X to navigate the emerging landscape of PFAS-free finishes

Fashion for Good announced the launch of Project DW(O)R-X, a collaborative initiative designed to benchmark PFAS alternative durable water- and oil-repellent (DW(O)R) chemistries. Responding to growing market demand for alternatives to PFAS‑based finishes, the project aims to generate reliable, comparable data that can support informed sourcing decisions and the assessment of emerging chemistries.