Retail & Brands

2023-11-23

ARKET ARCHIVE is the new resale destination for pre-loved ARKET designs

© 2023 H&M
Nordic lifestyle brand ARKET will be opening an online resale destination. Launching on 23 November, ARKET ARCHIVE is a platform for second-hand ready-to-wear, shoes, accessories and childrenswear from ARKET.

Through the resale program, beautiful pieces from the wardrobes of the brand’s community will be matched with new owners, giving ARKET designs a chance to find a second, third or even fourth home. Customers are invited to list their second-hand products and earn cash or a voucher for their next ARKET online purchase. The initiative comes as an extension of the brand’s vision to offer functional essentials designed to be used and loved for a long time.

"We want to encourage a circular mindset and serve members of our community, for whom buying second-hand comes as naturally as buying new. We design our collections for a long life, so offering a resale platform exclusive for ARKET items makes perfect sense to us. With ARKET ARCHIVE, we hope to integrate resale as a natural part of our customer experience."

Ville Klemming, Head of Growth & Sustainability at ARKET



The new platform is launched in partnership with Archive, a leading technology platform for branded resale. Teaming up with innovators like Archive is essential for ARKET to fulfil its commitment to contribute to a fashion ecosystem where resources are kept in use for as long as possible.

ARKET ARCHIVE is available at ARKET.com in Sweden and the UK from 23 November.


Tweet
Related News
Latest News Retail & Brands
More News from TEXDATA International
Latest News