Christopher Veit appointed Member of VEIT Group Top Management

After more than three successful years at VEIT Zhejiang Co. Ltd., Christopher Veit is now at his father Guenter Veit’s side in leading the machine manufacturer with its international operations. From 2012 to 2015, Christopher Veit was managing the group’s Chinese subsidiary. Within VEIT Group, he is now in charge of global manufacturing, research and development and human resources.

Becoming part of the company’s top management at headquarters is a logical consequence of Christopher Veit’s achievements in China, and, at the same time, an essential HR decision for the future development of VEIT Group. As Vice President, Christopher Veit shares his father’s goals and values. The importance of keeping their business in Germany is undisputed among them. They both strive to strengthen the company’s headquarter by further investments and are committed to their role as an attractive employer within the region, now and in the future.

The new Vice President is currently focusing on updating the corporate planning process as well as the VEIT Vision. Additionally, core production processes in Landsberg and the future product portfolio are at the centre of his attention. „In order to responsibly manage a modern business, we need a strategy to implement sustainability from three perspectives: economically, socially and ecologically“, emphasizes Christopher Veit. „In the past years we have been able to set an important stimulus with our eco-friendly, ergonomic machines. This is a path we want to continue. We endeavor to set new standards in quality and technology and to strengthen our market leadership.“

One example that underlines these quality claims is the latest fusing machine series. Fifteen years ago, VEIT Group acquired the Kannegiesser fusing technology division and has been continuously refining this machine type ever since. The most recent machine generation FX Diamond unites tried-and-tested technology with stateof-the-art variability, intelligent communication and control functions developed by VEIT.

„Our focus is on our customers‘ requirements. We are dedicated to improving the performance, application quality, sustainability and industry 4.0 readiness of our machines“, Christopher Veit explains the company’s R&D goals for the years to come. Guenter Veit supports this statement: „My son and I have divided our responsibilities between us in order to jointly continue on course to a successful future.“

Pic: 3 Generations - Christopher, Guenter and Reinhard Veit