A limited-edition collaboration inspired by archival designs and Bridges’ deep Texas roots

Wrangler’s long-standing, 75-year relationship with music and the western lifestyle is a natural fit with Bridges’ authentic Texas roots and adoration of Wrangler denim. While on tour, Bridges worked closely with Wrangler’s own design team to creatively direct and curate the collaboration by pulling inspiration from urban and contemporary music culture.

“Wrangler will always mean something to me. My music journey began while wearing vintage Wrangler, so I am excited to be able to collaborate with them on this exclusive collection, says Bridges. “Working with the brand’s design team in Greensboro, N.C., I was able to walk through the brand’s archives and select original silhouettes. Our meetings continued in my hometown of Ft. Worth, TX, where we chose trims and final patterns and I was able to give feedback on the early garment prototypes. It was an amazing experience for me to play such an active role in the creative process from start to finish. Telling the story of my authentic ties and heartfelt passion for Wrangler, this collection is meant to nurture individuality and spontaneity for the trailblazers of today.”

Bridges’ personal touches, including his initials ‘LB,’ can be found in the intricate details across the 29-piece collection. Signature features such as an embroidered sleeve monogram, LB printed pocketing, matte gold finished hardware, logoed snaps and rivets live in each product across the line. The assortment incorporates denim staples like men’s and women’s jeans, shirts, jackets and a skirt with fresh graphics, powerful prints, custom laser designs and exclusive embroideries that unite classic denim and expressive sound.