#Denim

2021-12-16

Plant-Based Indigo presents a solution for the future of denim dyeing

As part of the effort to reduce the number of potentially harmful chemicals in the denim supply chain, Fashion for Good is collaborating with Levi Strauss & Co. and Stony Creek Colors to pilot the use of Stony Creek’s IndiGold™ plant-based pre-reduced indigo at scale.

Fashion for Good Collaboration Working to Bring it to Scale

Fashion for Good partner Levi Strauss & Co. brings vast experience, technical know-how and insights into the production of high-quality denim products. For the first time, Stony Creek Colors will provide their pre-reduced IndiGold indigo dye to select denim mills used by their partners to run performance trials with different denim dyeing systems. With the goal of unlocking key learnings around shade application and other efficiencies. The project aims to have garments dyed with Stony Creek Colors’ IndiGold dye on the market by late 2022 and early 2023.

“Our previous work with Stony Creek has shown the great potential of plant-based dyes. This is a great opportunity to expand that work and more fully realise the potential of this innovation.” – Jeffrey Hogue, Chief Sustainability Officer of Levi Strauss & Co., which has already collaborated with Stony Creek Colors for multiple seasons of its Wellthread line.

IndiGold replaces petroleum-derived synthetic indigo with plant-based inputs and can be integrated into an indigo pre-reduction system by using hydrogen as the reduction agent, thereby eliminating harmful byproducts from both the pre-reduction and the dyeing process. Furthermore, the liquid dye allows for more efficient use of raw materials, including indigo and supporting chemistry, and, because it is pre-reduced, makes it possible for more mills to use it with more consistent dye results. This can help achieve better, first quality fabrics that require less water and energy in the process.

“Customers and brands want clean, safe processes and fabrics. Awareness of a changing climate requires us to act boldly with scalable, plant-based alternatives. IndiGold brings Stony Creek Colors’ proven, climate positive indigo dye into a new, liquid form that allows for radical ease of use and efficiency in dyeing at denim mills, while reducing the chemistries that can lead to pollution in the denim dyeing process.” – Sarah Bellos, CEO and Founder of Stony Creek Colors

Stony Creek Colors grows its indigo on partner farms in the US, helping farmers shift their operations to a new, soil-enriching crop. Through its extensive work on plant genetics and breeding, it is also investigating other potential agricultural benefits of the crop.

Fashion for Good, which has an equity stake in Stony Creek Colors, will oversee the project. “The textile industry must move towards safer, renewable and regenerative inputs. Stony Creek Color’s innovation is driving this change and we are excited to be working closely with them and our partners to bring this to market” – Katrin Ley, Managing Director of Fashion for Good

“Production is a product”

From technical textiles and AI-driven robotics to the limitations of textile circularity: Professor Dr Thomas Gries looks back on more than two decades of development at ITA Aachen. In the interview, he explains why production technology remains a decisive success factor, discusses international collaborations and innovation ecosystems, and shares his views on the transformation of production landscapes and the challenges facing an increasingly regulated industry.

“We need to move away from the price trap and return to a value-driven mindset.”

With its new Textile Innovation Center, KARL MAYER is sending a strong signal for innovation, collaboration, and the future of textile applications. In this interview, Karl Josef Mayer discusses new opportunities in warp knitting, the processing of staple fibres, recycling, the changing role of machinery manufacturers, and why the textile industry must once again focus more strongly on the value of textiles. by Oliver Schmidt

“Innovation, resilience and international experience remain the great strengths of the Swiss textile machinery industry”

Geopolitical uncertainty, growing competitive pressure from China, new free trade agreements and the shift towards a circular economy are currently reshaping the global textile industry. In this interview, Cornelia Buchwalder discusses the current mood within the Swiss textile machinery sector, the industry’s distinctive innovative strength, new market opportunities in India and Asia, and the technological trends that could shape the upcoming trade fair cycle leading up to ITMA 2027.

Eastman Naia™ brings its inside-out denim vision to Kingpins New York

Following its debut at Kingpins Amsterdam, Eastman Naia™ brings the next chapter of its denim story to Kingpins New York, taking place July 22–23. At Booth Green 7, Naia™ presents its denim proposition built around three complementary design directions: Performance Denim, Fashion Denim and Authentic Denim.

ISKO brings conscious color, texture, and tactile evolution to Bluezone Munich

At Bluezone ISKO is debuting its FW 27–28 Collection, structured around a trio of core sensory pillars: color, texture, and touch. This season, the textile leader showcases a creative vision where emotional connection and advanced technical innovation come together. The entire range is anchored by a dedicated commitment to eco-conscious material creation, utilizing patented processing technologies and high-quality Next-Gen materials powered by RE&UP.

Jeanologia brings “Billy” to China, the AI transforming denim design

The denim industry is turning its attention to Hangzhou this week, where a new edition of Kingpins, the leading international trade show for the sector, takes place on May 21 and 22. There, the Spanish company Jeanologia, a global leader in sustainable technologies for the textile industry, is introducing its latest innovation to the Chinese market: “Billy”, the first artificial intelligence specifically developed for denim finishing design.

EU ban on destroying unsold clothing and footwear now in force

The European Union's ban on the destruction of unsold clothing, clothing accessories and footwear has entered into force. Since July 19, 2026, large companies across the EU have been prohibited from destroying unsold textile products, while medium-sized companies will be required to comply with the same rules from 2030.

Circ launches first denim collection with H&M featuring TENCEL™ | Circ® with REFIBRA™ technology

Circ today announced that the first men's denim collection featuring TENCEL™ | Circ® with REFIBRA™ technology is now available at H&M, marking the commercial delivery of this unique pilot project first announced in October 2025. Featuring two styles available across the UK, Scandinavia, Central Europe, Eastern Europe, South Europe, Turkey, North America, Mexico, Canada, and the Middle East, the launch brings TENCEL™ | Circ® with REFIBRA™ technology into H&M's standard men's denim assortment for the first time.