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#Yarn & Fiber

Naia™ from Eastman presents its innovative cellulose acetate for soft woven applications

Naia™ from Eastman, known for pushing the boundaries of responsible fashion innovation, confirms once again the great versatility of its cellulosic fibers by presenting the applications of its staple fiber for the woven apparel. Naia™ demonstrates how the benefits of its fibers can be extended to previously unexplored applications, tailoring a new sustainable standard for both fashion-forward and casual styles. Naia™’s staple fibers result in unique soft fabrics which are wrinkle resistant and skin-friendly.

Cellulosic acetate, in its usual filament fiber form, is renowned for being one of the most reliable materials for achieving that signature silky look. But with its staple version, Naia™ adds an entire world of new potential that fits beautifully with the needs and demands of the woven textile industry. The innovative ingredient is the ideal component to blend with the highest quality fibers that characterize luxury, such as wool, linen, cashmere, and many more.

Naia™ staple fibers produce soft fabrics that are durable, quick drying, can manage odor, and ensure a long-lasting micro-climate comfort—perfect for every season. With a commitment to both comfort and sustainability, Naia™'s cellulosic fiber is produced using sustainably sourced wood pulp. It is biodegradable, compostable and created with a safe, closed-loop process that recycles solvents back into the system, minimizing environmental impact.

Naia™ staple fiber ushers in a whole new way of interpreting fashion, uniting casual and formal wear, while creating more comfortable and sustainably tailored styles, accessible to everyone © 2024 Eastman
Naia™ staple fiber ushers in a whole new way of interpreting fashion, uniting casual and formal wear, while creating more comfortable and sustainably tailored styles, accessible to everyone © 2024 Eastman


The fibers can be woven into premium, lightweight and flowy fabrics, with exceptional benefits for designers and fashion lovers who want to feel and look trendy every day, from work life to social life. Its unique soft feel, combined with easy care and reduced pilling, makes it a top choice for those seeking smooth, stylish and eco-conscious fabrics.

“These premium Naia™ staple applications introduce amazing opportunities for woven fabrics, perfectly blending casual and formal elements, and meeting the demand for comfort, style and sustainability,” says Carolina Sister Cohn, Global Marketing Leader for Textiles at Eastman, “It shows how this versatile and groundbreaking fiber is able to bring aesthetics and performance to different kinds of garments, for every occasion and every consumer. Naia™ staple fiber is the essence of accessible sustainability for everyone.”



More News from Eastman

#Heimtextil 2026

Eastman Naia™ expands All-Night Comfort at Heimtextil 2026

New fill solutions and the debut of sleepwear highlight the versatility and performance of Naia™ Renew, its circular fiber, for home textile applications.

#Sustainability

Eastman Naia™ awarded top Canopy rating at Textile Exchange Conference 2025, advancing its sustainability 2025–2030 goals

At the Textile Exchange Conference in Lisbon, Eastman Naia™ was honored with its fourth consecutive “Dark Green Shirt” in Canopy’s Hot Button Report, an annual ranking of man-made cellulosic fiber producers based on forest conservation, sourcing risk, and supply chain transparency. The recognition confirms Naia™’s ongoing leadership in responsible sourcing and environmental stewardship, distinguishing it as one of the industry’s most trusted fiber platforms.

#Man-Made Fibers

Eastman Naia™ launches Sustainability Progress Report and 2025-2030 Sustainability Goals at Textile Exchange Conference, reaffirming commitment to circular innovation

At the Textile Exchange Conference 2025, Eastman Naia™ released its 2025 Sustainability Progress Report and announced its 2025–2030 Sustainability Goals, presenting a record of genuine progress and outlining a renewed roadmap for the years ahead. This announcement demonstrates Naia™’s long-standing commitment to driving an industry-wide shift toward sustainability through scalable, commercially viable material solutions.

#Yarn & Fiber

Eastman and Huafon Chemical to establish local cellulose acetate yarn manufacturing facility in China

Eastman (NYSE: EMN) today announced a formal strategic partnership with Huafon Chemical to establish a joint facility to produce cellulose acetate yarn. The facility will be dedicated to localized production and product innovation of Eastman Naia™ cellulose acetate filament yarns in China.

More News on Yarn & Fiber

#Yarns

B.I.G. Yarns achieves EcoVadis Platinum Rating, ranking among top 1% of companies worldwide

B.I.G. Yarns, the carpet yarn brand of B.I.G. and a leading manufacturer of polyamide (PA), polypropylene (PP) and polyester (PET) yarns for contract, automotive, and high-end residential applications, has been awarded the EcoVadis Platinum Medal, placing the company among the top 1% of more than 130.000 companies assessed globally.

#Heimtextil 2026

Stability in volatile markets: Heimtextil 2026 launches with 3,000 exhibitors and design expertise from Patricia Urquiola

Heimtextil opens the new season with 3,000 exhibitors from 66 countries – maintaining stability while becoming even more international. The new hall layout increases visibility and connects supply and demand even more efficiently. At the opening, architect and designer Patricia Urquiola and Rosa Bertoli, Global Design Director of Wallpaper magazine, talk about AI, innovative materials and future-oriented design for modern living environments.

#Yarns

January 2026 marks Asahi Kasei’s restart of Bemberg production in restored sections of the Nobeoka facility

Beginning January 2026, production at the Asahi Kasei Nobeoka facility – Bemberg’s only production site – will gradually resume, marking a new chapter following the partial shutdown caused by the April 2022 incident. This progress is the result of significant investments and continuous work toreinforce safety measures, restore full operational capacity, and establish long- term stability.

#Yarns

Acelon introduces new functional yarns for fire safety and comfort applications

Acelon has presented two new functional yarn developments, AceXflame® and MistX®, aimed at expanding performance options for home textiles, industrial applications, and apparel.

Latest News

#Denim

ISKO’s denim language at Bluezone

ISKO returns to Bluezone to showcase its latest advancements in denim innovation, presenting a comprehensive overview of its SS27 collection alongside key creative and technological collaborations. At booth C02, ISKO offers visitors an immersive look into how performance, design, and circular thinking are shaping the future of denim.

#Natural Fibers

Modern testing methods for raw cotton

The 38th International Cotton Conference Bremen will take place from 25 to 27 March 2026 at the Bremen Parliament. This conference has traditionally stood for in-depth expertise and international exchange. The program will focus on technical innovations, market trends, and regulatory frameworks across the entire value chain – from agriculture to the circular economy. With high-profile speakers, the conference is regarded as the key meeting point for the global cotton industry. Today’s focus: Cotton quality and testing methods.

#Research & Development

Exchange data between textile companies openly, securely and cost-effectively without a central platform – ITA makes it possible

The Institut für Textiltechnik (ITA) of RWTH Aachen University has launched a new demonstrator for an open and secure data space in the textile industry at the Digital Innovation Centre Europe (DICE). For the first time, the demonstrator shows directly and clearly how companies can share their data securely with each other without the need for a central platform. Data exchange is based on shared, freely usable technical foundations.

#Man-Made Fibers

Kelheim Fibres GmbH informs about the closure of operations

The management of Kelheim Fibres GmbH informs that business operations will be terminated as of 31 March 2026. A continuation of the company beyond this date is not possible. The investor and sales process conducted within the framework of the self-administration did not lead to a positive outcome. The potential strategic investor who most recently entered the process has withdrawn from a potential investment at short notice.

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