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#Yarn & Fiber

Naia™ from Eastman presents its innovative cellulose acetate for soft woven applications

Naia™ from Eastman, known for pushing the boundaries of responsible fashion innovation, confirms once again the great versatility of its cellulosic fibers by presenting the applications of its staple fiber for the woven apparel. Naia™ demonstrates how the benefits of its fibers can be extended to previously unexplored applications, tailoring a new sustainable standard for both fashion-forward and casual styles. Naia™’s staple fibers result in unique soft fabrics which are wrinkle resistant and skin-friendly.

Cellulosic acetate, in its usual filament fiber form, is renowned for being one of the most reliable materials for achieving that signature silky look. But with its staple version, Naia™ adds an entire world of new potential that fits beautifully with the needs and demands of the woven textile industry. The innovative ingredient is the ideal component to blend with the highest quality fibers that characterize luxury, such as wool, linen, cashmere, and many more.

Naia™ staple fibers produce soft fabrics that are durable, quick drying, can manage odor, and ensure a long-lasting micro-climate comfort—perfect for every season. With a commitment to both comfort and sustainability, Naia™'s cellulosic fiber is produced using sustainably sourced wood pulp. It is biodegradable, compostable and created with a safe, closed-loop process that recycles solvents back into the system, minimizing environmental impact.

Naia™ staple fiber ushers in a whole new way of interpreting fashion, uniting casual and formal wear, while creating more comfortable and sustainably tailored styles, accessible to everyone © 2024 Eastman
Naia™ staple fiber ushers in a whole new way of interpreting fashion, uniting casual and formal wear, while creating more comfortable and sustainably tailored styles, accessible to everyone © 2024 Eastman


The fibers can be woven into premium, lightweight and flowy fabrics, with exceptional benefits for designers and fashion lovers who want to feel and look trendy every day, from work life to social life. Its unique soft feel, combined with easy care and reduced pilling, makes it a top choice for those seeking smooth, stylish and eco-conscious fabrics.

“These premium Naia™ staple applications introduce amazing opportunities for woven fabrics, perfectly blending casual and formal elements, and meeting the demand for comfort, style and sustainability,” says Carolina Sister Cohn, Global Marketing Leader for Textiles at Eastman, “It shows how this versatile and groundbreaking fiber is able to bring aesthetics and performance to different kinds of garments, for every occasion and every consumer. Naia™ staple fiber is the essence of accessible sustainability for everyone.”



More News from Eastman

#Sustainability

Eastman Naia™ awarded top Canopy rating at Textile Exchange Conference 2025, advancing its sustainability 2025–2030 goals

At the Textile Exchange Conference in Lisbon, Eastman Naia™ was honored with its fourth consecutive “Dark Green Shirt” in Canopy’s Hot Button Report, an annual ranking of man-made cellulosic fiber producers based on forest conservation, sourcing risk, and supply chain transparency. The recognition confirms Naia™’s ongoing leadership in responsible sourcing and environmental stewardship, distinguishing it as one of the industry’s most trusted fiber platforms.

#Man-Made Fibers

Eastman Naia™ launches Sustainability Progress Report and 2025-2030 Sustainability Goals at Textile Exchange Conference, reaffirming commitment to circular innovation

At the Textile Exchange Conference 2025, Eastman Naia™ released its 2025 Sustainability Progress Report and announced its 2025–2030 Sustainability Goals, presenting a record of genuine progress and outlining a renewed roadmap for the years ahead. This announcement demonstrates Naia™’s long-standing commitment to driving an industry-wide shift toward sustainability through scalable, commercially viable material solutions.

#Yarn & Fiber

Eastman and Huafon Chemical to establish local cellulose acetate yarn manufacturing facility in China

Eastman (NYSE: EMN) today announced a formal strategic partnership with Huafon Chemical to establish a joint facility to produce cellulose acetate yarn. The facility will be dedicated to localized production and product innovation of Eastman Naia™ cellulose acetate filament yarns in China.

#Denim

Eastman Naia™ transforms the denim narrative from the inside out at Kingpins, New York

At this year’s Kingpins New York, on display at Booth Y7, Eastman Naia™ unveils a four-look denim capsule collection created in collaboration with Advance Denim, one of the world’s leading sustainable denim mills, and LA-based denim designer Loren Cronk. This creative partnership unites fiber innovation, responsible manufacturing, and bold design into a shared vision which transforms denim from the inside out.

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#Weaving

Vandewiele Group: Innovation across the textile value chain at ICFE Istanbul 2026

At the 2026 Istanbul Carpet & Flooring Expo (ICFE), Vandewiele Group presents its latest advancements spanning the entire textile value chain. From spinning and weaving to tufting, carpet manufacturing and digital finishing, the Group demonstrates how integrated innovation can boost performance, efficiency and sustainability across all stages of production. As a global technology leader, Vandewiele continues to develop solutions that strengthen processes, enhance product quality and enable smarter, greener manufacturing.

#Man-Made Fibers

Trevira CS® ignites Heimtextil 2026 with "WE CARE" campaign

Indorama Ventures, a global sustainable chemical company, announces its Trevira CS® brand’s powerful and socially responsible presentation at Heimtextil 2026 in Frankfurt, Germany, from January 13 to 16, 2026. The impactful theme of the show: “WE CARE.”

#Recycled_Fibers

CARBIOS and Wankai sign strategic PET biorecycling pact

CARBIOS (Euronext Growth Paris: ALCRB) and Wankai New Materials (“Wankai”), a listed subsidiary of Zhink Group, the 3rd largest PET producer in China and 4th worldwide, announce the signing of the definitive agreement establishing a strategic partnership for the industrial rollout of CARBIOS’s PET biorecycling technology in Asia. The first milestone will be the construction of a PET biorecycling plant in China.

#Yarn & Fiber

Fulgar voice at the Milan Fashion Institute

Daniela Antunes, Marketing Manager at Fulgar, participated as an expert speaker at the XVII edition of the Master in Brand & Product Management of the prestigious Milano Fashion Institute, which trains well-rounded professionals capable of managing both the creative and strategic-managerial aspects of the fashion & luxury sector.

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#People

Happy Holidays!

Dear reader, the year 2025 is drawing to a close. We are entering what we hope will be a peaceful holiday season, spending time with our families and taking a moment to pause and reflect. We hope we have been able to support you once again this year with relevant news and articles, and we look forward to surprising you with many innovations in the coming year. Enjoy the festive season, stay healthy, and we wish you a happy and joyful holiday season.

#Weaving

Lindauer Dornier announces leadership transition in weaving machine business

After more than ten successful years at Lindauer DORNIER GmbH, Mr Wolfgang Schöffl will leave the family-owned company at the end of the year to enter well-deserved retirement.

#Heimtextil 2026

Texpertise Focus AI: Messe Frankfurt puts Artificial Intelligence centre stage at its international textile and apparel trade fairs

Under the banner 'Texpertise Focus AI, Messe Frankfurt will place a strong emphasis on Artificial Intelligence (AI) across its international textile and apparel trade fairs from 2026 onwards, setting a future-shaping signal for the industry. The initiative highlights the responsible use of AI along the entire textile value chain, from fibre production to the point of sale. The programme will launch at Heimtextil in Frankfurt in January 2026.

#Technical Textiles

Autoneum and Polestar set new benchmarks for passenger experience and sustainability

As the global market leader in sustainable acoustic and thermal management, Autoneum is a key supplier of interior and exterior components for the highly anticipated Polestar 5 model. The successful collaboration between Autoneum and Polestar marks a significant milestone in sustainable automotive engineering: the electric grand tourer sports car features several innovations in lightweight, fully recyclable polyester-based components that ensure a superior driving experience. Polestar 5 was revealed at the IAA Mobility 2025 in Munich and is available in 24 markets.

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