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#Yarn & Fiber

Naia™ from Eastman presents its innovative cellulose acetate for soft woven applications

Naia™ from Eastman, known for pushing the boundaries of responsible fashion innovation, confirms once again the great versatility of its cellulosic fibers by presenting the applications of its staple fiber for the woven apparel. Naia™ demonstrates how the benefits of its fibers can be extended to previously unexplored applications, tailoring a new sustainable standard for both fashion-forward and casual styles. Naia™’s staple fibers result in unique soft fabrics which are wrinkle resistant and skin-friendly.

Cellulosic acetate, in its usual filament fiber form, is renowned for being one of the most reliable materials for achieving that signature silky look. But with its staple version, Naia™ adds an entire world of new potential that fits beautifully with the needs and demands of the woven textile industry. The innovative ingredient is the ideal component to blend with the highest quality fibers that characterize luxury, such as wool, linen, cashmere, and many more.

Naia™ staple fibers produce soft fabrics that are durable, quick drying, can manage odor, and ensure a long-lasting micro-climate comfort—perfect for every season. With a commitment to both comfort and sustainability, Naia™'s cellulosic fiber is produced using sustainably sourced wood pulp. It is biodegradable, compostable and created with a safe, closed-loop process that recycles solvents back into the system, minimizing environmental impact.

Naia™ staple fiber ushers in a whole new way of interpreting fashion, uniting casual and formal wear, while creating more comfortable and sustainably tailored styles, accessible to everyone © 2024 Eastman
Naia™ staple fiber ushers in a whole new way of interpreting fashion, uniting casual and formal wear, while creating more comfortable and sustainably tailored styles, accessible to everyone © 2024 Eastman


The fibers can be woven into premium, lightweight and flowy fabrics, with exceptional benefits for designers and fashion lovers who want to feel and look trendy every day, from work life to social life. Its unique soft feel, combined with easy care and reduced pilling, makes it a top choice for those seeking smooth, stylish and eco-conscious fabrics.

“These premium Naia™ staple applications introduce amazing opportunities for woven fabrics, perfectly blending casual and formal elements, and meeting the demand for comfort, style and sustainability,” says Carolina Sister Cohn, Global Marketing Leader for Textiles at Eastman, “It shows how this versatile and groundbreaking fiber is able to bring aesthetics and performance to different kinds of garments, for every occasion and every consumer. Naia™ staple fiber is the essence of accessible sustainability for everyone.”



More News from Eastman

#Yarns

Eastman introduces Naia™ Lyte at Première Vision Paris, marking a major breakthrough in fiber tenacity for cellulose acetate filament yarn performance

Eastman unveils Naia™ Lyte, a new cellulose acetate filament yarn that represents an important milestone in performance for lightweight and premium fabrics, at Première Vision Paris. Presented for the first time to the international fashion and textile community, Naia™ Lyte expands the capabilities of acetate yarn by introducing enhanced tenacity, unlocking new creative and technical possibilities for designers, mills and brands.

#Heimtextil 2026

Eastman Naia™ expands All-Night Comfort at Heimtextil 2026

New fill solutions and the debut of sleepwear highlight the versatility and performance of Naia™ Renew, its circular fiber, for home textile applications.

#Sustainability

Eastman Naia™ awarded top Canopy rating at Textile Exchange Conference 2025, advancing its sustainability 2025–2030 goals

At the Textile Exchange Conference in Lisbon, Eastman Naia™ was honored with its fourth consecutive “Dark Green Shirt” in Canopy’s Hot Button Report, an annual ranking of man-made cellulosic fiber producers based on forest conservation, sourcing risk, and supply chain transparency. The recognition confirms Naia™’s ongoing leadership in responsible sourcing and environmental stewardship, distinguishing it as one of the industry’s most trusted fiber platforms.

#Man-Made Fibers

Eastman Naia™ launches Sustainability Progress Report and 2025-2030 Sustainability Goals at Textile Exchange Conference, reaffirming commitment to circular innovation

At the Textile Exchange Conference 2025, Eastman Naia™ released its 2025 Sustainability Progress Report and announced its 2025–2030 Sustainability Goals, presenting a record of genuine progress and outlining a renewed roadmap for the years ahead. This announcement demonstrates Naia™’s long-standing commitment to driving an industry-wide shift toward sustainability through scalable, commercially viable material solutions.

More News on Yarn & Fiber

#Yarns

Durak Tekstil to showcase its innovations for mattress industry at ISPA EXPO 2026

Durak Tekstil threads that meet the standards required for high-quality, long-lasting and comfortable products demanded by the mattress industry, while also offering new possibilities, will be exhibited at ISPA EXPO 2026. The fact that the fair is being held in the U.S.—one of Durak Tekstil’s key target markets—also carries great significance.

#Yarns

B.I.G. Yarns achieves EcoVadis Platinum Rating, ranking among top 1% of companies worldwide

B.I.G. Yarns, the carpet yarn brand of B.I.G. and a leading manufacturer of polyamide (PA), polypropylene (PP) and polyester (PET) yarns for contract, automotive, and high-end residential applications, has been awarded the EcoVadis Platinum Medal, placing the company among the top 1% of more than 130.000 companies assessed globally.

#Heimtextil 2026

Stability in volatile markets: Heimtextil 2026 launches with 3,000 exhibitors and design expertise from Patricia Urquiola

Heimtextil opens the new season with 3,000 exhibitors from 66 countries – maintaining stability while becoming even more international. The new hall layout increases visibility and connects supply and demand even more efficiently. At the opening, architect and designer Patricia Urquiola and Rosa Bertoli, Global Design Director of Wallpaper magazine, talk about AI, innovative materials and future-oriented design for modern living environments.

#Yarns

January 2026 marks Asahi Kasei’s restart of Bemberg production in restored sections of the Nobeoka facility

Beginning January 2026, production at the Asahi Kasei Nobeoka facility – Bemberg’s only production site – will gradually resume, marking a new chapter following the partial shutdown caused by the April 2022 incident. This progress is the result of significant investments and continuous work toreinforce safety measures, restore full operational capacity, and establish long- term stability.

Latest News

#Digital Printing

Erreà upgrades sportswear printing operations with seven high-performance Mimaki digital textile printers

Mimaki Europe, a leading manufacturer of industrial inkjet printers and cutting systems, has supported renowned Italian sportswear brand, Erreà in upgrading its digital textile printing operations with the installation of seven high-performance Mimaki systems. The new installation includes three Tiger600-1800TS industrial dye-sublimation printers and four TS330-1600 solutions, replacing a previous fleet of 28 digital printers. This major upgrade marks a significant step forward in Erreà’s production strategy, enabling the company to streamline its printing infrastructure while improving efficiency, colour consistency and overall production control.

#HIGHTEX 2024

The future of Technical Textiles takes shape at HIGHTEX 2026

HIGHTEX 2026 International Technical Textiles and Nonwoven Exhibition is preparing to open its doors at Tüyap Fair and Congress Center between 9–13 June 2026. Bringing together the world’s leading manufacturers and technology providers in the field of technical textiles and nonwoven technologies in Istanbul, the exhibition will go beyond being merely a trade platform where new products are displayed and will assume the character of an international hub where the strategic future of the industry is discussed.

#Textile chemistry

Jeanologia urges industry to accelerate PP Spray phase-out following ZDHC Watchlist update

Potassium permanganate has officially entered the Chemical Watchlist of the ZDHC Foundation, signaling increased scrutiny and potential phase-out of one of the most hazardous chemicals still used in denim finishing. The inclusion confirms an industry shift that Jeanologia anticipated more than a decade ago.

#Recycling / Circular Economy

Circulose restarts commercial-scale production at Ortviken plant in Sundsvall

Circulose today announced the restart of its commercial-scale production plant at Ortviken in Sundsvall, Sweden, marking a significant step in scaling next-generation materials for the global fashion industry. The company plans to resume production of CIRCULOSE®, a recycled pulp made entirely from discarded cotton textiles, in the fourth quarter of 2026.

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