#Yarn & Fiber

2021-11-18

The LYCRA Company reconfirmed partnership with MarediModa show

Company’s presence at Europe’s leading swimwear expo to showcase commitment to innovation, sustainability and transparency

The LYCRA Company, a global leader in developing innovative fiber and technology solutions for the apparel and personal care industries, was again the exclusive partner of the MarediModa international swimwear expo. The tradeshow returned in person to the Palais Des Festivals in Cannes, Nov. 9-11, after last year’s digital edition.

The LYCRA Company showcased its rich heritage in swimwear fabrics and latest technology innovations for the sector in The LYCRA® brand area lounge, an experiential space for customers, partners and other stakeholders. On Nov. 9, Alistair Williamson, Apparel Vice President, EMEA and South Asia, delivered a presentation on the company’s commitment to innovation, sustainability and supply chain traceability.

The technologies featured this year in Cannes include:

LYCRA® XTRA LIFE™ fiber - This world-class performance fiber protects swimwear fabrics from the degrading effects of sunscreen, chlorine and heat, and other harsh elements of the swim environment that cause fit loss and fiber breakage. LYCRA® XTRA LIFE™ fiber provides unparalleled shape and fit retention, setting the standard for sustainable swimwear.

LYCRA® FitSense™ technology - This breakthrough innovation eliminates the need for uncomfortable padding in swimwear, while offering comfortable support and targeted compression. LYCRA® FitSense™ technology is a patented, water-based dispersion that uses the same molecule as LYCRA® fiber, but in liquid form. Using an exclusive screen-printing technique with an array of patterns or color designs, swimwear makers can eliminate bulky inserts or extra seams that limit movement in and out of the water.

LYCRA® ADAPTIV fiber - The innovative LYCRA® ADAPTIV fiber will make its European trade debut in Cannes, opening new possibilities in personalized fit and inclusive sizing. Driven by consumer demands for garments that adapt to his or her body (not vice versa), LYCRA® ADAPTIV is a unique, patent-pending fiber that adapts to the functional needs of the wearer, whether at rest or in motion, by stretching to suit his or her movements and body type and deliver a better fit throughout the day.

The LYCRA® area was located next to the Trends Forum.

Responsible Textile Recovery Act of 2024 signed by Governor

Senator Josh Newman (D-Fullerton) is proud to announce that Senate Bill 707 (SB 707), the Responsible Textile Recovery Act of 2024, has been signed into law by the Governor of California, Gavin Newsom. This groundbreaking legislation establishes the country’s first Extended Producer Responsibility (EPR) textile recycling program, marking a significant step forward in the state’s efforts to combat waste and promote sustainability.

Modtissimo promotes sustainability with 28 coordinates in the Green Circle

Modtissimo is proving more and more to be a textile and clothing show that delivers the latest innovations in the area of sustainability, with the iTechStyle Green Circle being the main showcase for companies' creations. In this 60+4 edition, taking place on 12 and 13 September, 28 coordinates will be exhibited in a section organised by CITEVE and curated by Paulo Gomes.

The EU and Egypt team up to mobilise private sector investments at Investment Conference and sign a Memorandum of Understanding underpinning €1 billion in macro-financial assistance for Egypt

At the EU-Egypt Investment Conference, co-organised by the EU and the Government of Egypt on 29-30 June, the EU and Egypt are teaming up to intensify private sector investments in Egypt. They are also signing a Memorandum of Understanding (MoU) for the disbursement to Egypt of up to €1 billion in Macro-Financial Assistance.

Better, faster, bio-based: Functional new Plastic alternatives

How can new bio-based and biohybrid materials with improved features be developed faster? Six Fraunhofer institutes are jointly exploring this question in the SUBI²MA flagship project, using an innovative bio-based polyamide developed by Fraunhofer researchers as a model. Its specific properties make it a promising alternative to fossil-based plastics.

Rieter reports stable order backlog and strategic progress – outlook for 2025 adjusted

In its Investor Update 2025, Rieter announced an order intake of CHF 203.9 million in the third quarter and CHF 559.3 million after nine months, reflecting a continued cautious investment climate in the textile machinery sector. Sales totaled CHF 121.5 million in the third quarter and CHF 457.7 million for the first nine months of the year, while the order backlog stood at around CHF 590 million as of September 30, 2025.