#Dyeing, Drying, Finishing

2020-02-27

Tonello launches “THE LAUNDRY (R)EVOLUTION“ web series

In this modern fashion era where the brands, retails and final customers are struggling to get transparency and real data about garments production processes, Tonello, a world leader in garment finishing machineries , is now launching “THE LAUNDRY (R)EVOLUTION“, a five-episode series on all official Tonello’s channels.

“Talking to all players of our business, we realized the increasingly more important request of the real data concerning the garments finishing process“ said Alice Tonello, marketing and R&D Director at Tonello “so we decided to create this innovative and unique web series were we explain in an easy and immediate way, how we manage to create innovation that allows our machineries to use 7 liters of water to wash a pair of jeans instead the usual 150 liters used in regular production”.

Episode #1 : THE BEGINNING

is already live on the web and explain why we decided to take up the challenge of reducing waste in the amount of energy and environmental resources used

https://youtu.be/uerpNu-TfFQ

Episode #2 : THE CONCRETENESS

The revolution comes alive: improving performance while at the same time, reducing consumption. The overview introduces the three simple and decisive steps for achieving this goal. For garment finishing, it marks the beginning of a new era.

https://youtu.be/MYbpxZrH0V4

Episode #3 – First step: LASER BLAZE

Saying goodbye to manual scraping, thinking big means taking denim design to the next level. Thanks to Tonello’s research, creativity enters the finishing process with the strength and awareness of a protagonist.

Episode #4 - Second step: THE ALL-IN-ONE-SYSTEM AND OBLEACH...TOGETHER!

NoStone®, ECOfree 2, UP, Core, and OBleach (the new Tonello ozone process that "bleaches" jeans without using permanganate), generate an almost infinite number of creative solutions. In addition, all wet processes are carried out in a single machine, thus drastically reducing consumption and the waste of resources.

Episode #5 - Third step: Metro, the measure of transparency

With Metro, the facts are incontrovertible and only the reality, proven by data, count. There is no possibility for manipulation, only constant, reliable, and automatic performance measurement of the entire process. Detailed, analytical, or synthetic data according to necessity, but always objective and accurate in order to keep improving on the path to sustainability, savings and respect for the environment.

“We created this 5 episodes which will give to all the players of our business, real data in the name of practicality, transparency, responsibility.” continues to tell us Alice Tonello “5 videos that introduce you to the protagonists, the stars of an authentic revolution that represents a radical paradigm change as well as our contribution to helping the planet.”

Tradition and Innovation – Phoenox Textiles Ltd. relies on state-of-the-art carpet back-coating line from Brückner

For more than 70 years, Phoenox Textiles Ltd. has been synonymous with quality, reliability, and inno-vation in the textile industry. Founded in 1954 in Huddersfield (Yorkshire, UK), a region with a long tradition in textiles, this family-owned business has continued to evolve without losing sight of its roots. Today, in its fourth generation under the leadership of the Mosley family, Phoenox successfully combines decades of experience with a clear, forward-looking corporate strategy.

Monforts sees growing potential for technical textiles in Türkiye

For many years now, Türkiye has been one of the most important markets for textile finishing, coating and continuous dyeing equipment, making ITM 2026 from June 9-13 a key event for Germany’s Monforts. At the Istanbul exhibition at stand 1117D in Hall 11, the company will put the emphasis on its machines which continue to lead the field in conventional dyeing and finishing, and also highlight the strong opportunities for Turkish textile manufacturers in the growing field of technical textiles.

Smart Quality Control for Technical Textiles

In the end, what matters is the result: a filter that performs reliably, a membrane that remains stable in storm conditions, a composite material with precisely defined properties. But the path to achieving this is demanding. In the production of technical textiles, numerous parameters interact – and even the smallest deviations can have major consequences.

Intertextile Shanghai Home Textiles unveils Trends 2027 alongside new lifestyle zone and product expansion

Intertextile Shanghai Home Textiles – Autumn Edition 2026 will spotlight forward-looking design directions and evolving consumer demand, as the global home and lifestyle market continues to adapt to sustainability priorities, emotional well-being, and diversified living spaces. Taking place from 18 – 20 August 2026 at the National Exhibition and Convention Center (Shanghai), the fair will present its latest trend theme, ‘BREATHE UP!’, developed in collaboration with leading international trend forecaster NellyRodi™ Agency, alongside expanded product categories, and the debut of the Home Textiles Lifestyle Zone.

Itema to showcase weaving excellence at ITM 2026

From June 9 to 13, Itema will exhibit at ITM 2026 in Istanbul (Hall 8 – Stand 806D), unveiling a distinctive exhibition concept designed to highlight the Company’s expertise across the entire weaving value chain. For this year’s edition, Itema will introduce an innovative stand experience built around two core areas: advanced weaving and spare parts solutions and an immersive textile gallery featuring fabrics produced by Itema Customers worldwide.