#Textiles & Apparel / Garment

2021-07-29

LYCRA® FitSense™ technology delivers breakthrough benefits in modesty and bra foam replacement

The LYCRA Company, a global leader in developing innovative solutions for the textile, apparel, and personal care industries, today introduced a breakthrough LYCRA® FitSense™ technology innovation that reduces or eliminates the need for bra foam. This patent-pending bra cup application can be used in intimate apparel such as traditional wired, non-wired or unlined bras (including bralettes and sport bras), plus activewear and swimwear.

LYCRA® FitSense™ technology is a water-based, solvent-free dispersion that is comprised of the same molecule as LYCRA® fiber. The dispersion is screen-printed directly onto the bra fabric, increasing the power of the fabric in precise areas. The power increase in the bra cup effectively reduces nipple protrusion while providing symmetrical support, shaping and lift for the bustline—reducing or eliminating the need for sewn-in panels or insertable pads.

Zones of support can be applied to the bottom and sides of the bra cup for shaping, as well as the wing for maximum comfort and smoothing. LYCRA® FitSense™ technology also can be applied between fabric layers in the bra cup to mask nipple protrusion while retaining the original fabric aesthetics.

“With LYCRA® FitSense™ technology, the print does the work of the pad and enables brands to build a better bra for all sizes, styles and silhouettes—a true breakthrough development,” said Melissa Stewart, global technology director-R&D materials innovations. “With this new innovation, women have more choices in bras that provide functionality, style and comfort.”

Bras can be rigid, bulky, and hot, with multiple components and structures creating an uncomfortable, restrictive wearing experience. LYCRA® FitSense™ technology can be used to design functional bras that are lighter, thinner, and more breathable, without sacrificing modesty, all-day comfort, durability, support or shaping. And unlike polyurethane foam—which discolors and can move around or even get lost in the wash—LYCRA® FitSense™ technology is built into the garment and is highly durable to machine washing and regular wear. Further, in swimwear applications, the technology provides chlorine resistance and fast drying benefits versus foams and dual fabric layers.

LYCRA® FitSense™ technology offers intimate apparel makers versatility to create intentional design aesthetics by incorporating delicate patterns and artistic details that align with their brand identities. “Designs and colors can be easily customized to deliver on-trend fashion cues—from feminine, lacelike designs to sporty geometric shapes—that satisfy all tastes,” said Stewart. “With LYCRA® FitSense™ technology, a designer’s imagination is the only creative limitation.”

A woman wears a bra and panty set with LYCRA® FitSense™ technology for nipple concealment and lightweight, targeted support. (Photo: Business Wire)

LYCRA® FitSense™ technology, which achieved the ECO PASSPORT by OEKO-TEX® sustainability certification, is applied using standard screen-printing processes, eliminating the need for specialty equipment or major supply chain upgrades. The LYCRA Company provides technical guidance to enable brands, retailers, and garment makers to easily access this innovation.

For more information, download our white paper on the LYCRA FitSense™ technology and screen-printed bra cup application.

https://www.lycra.com/en/business/news/lycra-fitsense-technology-delivers-breakthrough-benefits-modesty-and-bra-foam

“Production is a product”

From technical textiles and AI-driven robotics to the limitations of textile circularity: Professor Dr Thomas Gries looks back on more than two decades of development at ITA Aachen. In the interview, he explains why production technology remains a decisive success factor, discusses international collaborations and innovation ecosystems, and shares his views on the transformation of production landscapes and the challenges facing an increasingly regulated industry.

“We need to move away from the price trap and return to a value-driven mindset.”

With its new Textile Innovation Center, KARL MAYER is sending a strong signal for innovation, collaboration, and the future of textile applications. In this interview, Karl Josef Mayer discusses new opportunities in warp knitting, the processing of staple fibres, recycling, the changing role of machinery manufacturers, and why the textile industry must once again focus more strongly on the value of textiles. by Oliver Schmidt

“Innovation, resilience and international experience remain the great strengths of the Swiss textile machinery industry”

Geopolitical uncertainty, growing competitive pressure from China, new free trade agreements and the shift towards a circular economy are currently reshaping the global textile industry. In this interview, Cornelia Buchwalder discusses the current mood within the Swiss textile machinery sector, the industry’s distinctive innovative strength, new market opportunities in India and Asia, and the technological trends that could shape the upcoming trade fair cycle leading up to ITMA 2027.

German textile industry and retailers form alliance to shape textile EPR system

Germany’s textile and fashion industry and retail sector have joined forces to establish the “Alliance for Textile Circularity” (Allianz für textile Kreisläufe). Initiated by the German Textile and Fashion Industry Association (Gesamtverband textil+mode) and the German Retail Federation (HDE), the alliance aims to contribute industry expertise to the development of Germany’s future Extended Producer Responsibility (EPR) system for textiles and footwear.

Intertextile Apparel concludes with strong global engagement and future-focused sourcing momentum

Textile innovation in the form of widely applicable, scalable solutions was on show as Intertextile Shanghai Apparel Fabrics – Autumn Edition 2026 concluded on 27 August. The show brought together over 3,500 exhibitors from 30 countries and regions across 240,000 sqm at the National Exhibition and Convention Center (Shanghai), and welcomed over 100,000 visitors. Across three days, the fair served as a platform for sourcing, product discovery and industry exchange, reflecting demand for materials and solutions that balance creativity, functionality, responsibility and efficiency.

Jeanologia Sustainability Report highlights environmental impact of textile technologies

Jeanologia has published its Sustainability Report 2025, reporting a 13.64% reduction in its own carbon footprint and quantifying the environmental impact associated with the use of its technologies across the global textile industry. According to the company’s calculations, their use avoided the pollution of 21.52 million m³ of water and emissions of approximately 103,530 tonnes of CO₂ compared with conventional textile finishing processes.

New Cotton Review examines competitiveness, market risk, and opportunities

From moving record volumes of Brazilian cotton to market, to managing price volatility, unlocking Ethiopia’s production potential, and strengthening African textile trade, the latest edition of Cotton: Review of the World Situation examines some of the most consequential opportunities and challenges facing the global cotton industry.

Long John puts KARL MAYER's RDJ 7/3 into operation and strengthens its position as a market leader

KARL MAYER has just unveiled its new RDJ 7/3 Jacquard Double Needle Bar Raschel Machine in the international trade press, and the innovation is already causing a stir in the market: The Long John Group, a leading manufacturer of performance footwear fabrics and a long-standing partner of renowned brands, was the first customer to invest in the new machine and celebrated its official launch at its Indonesian plant on August 20.

An eco-friendly alternative to fluorocarbon treatments

Protective and outdoor clothing derives its durable water-, dirt- and oil- repellent properties from the application of fluorinated polymers or per- and polyfluorinated low-molecular- weight chemicals (PFCs). The beneficial properties thus achieved on textiles are offset by environmental and human health risks. For manufacturers of sports, medical, protective and automotive textiles, researchers at the Sächsisches Textilforschungsinstitut e.V. and the Leibniz Institute for Polymer Research have developed liquid-applied dispersions and solutions to functionalise textiles without the use of fluorine.