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#Retail & Brands

Michelle Robertson to become adidas Executive Board member responsible for Global Human Resources

The Supervisory Board of adidas AG has appointed Michelle Robertson (48) as Executive Board member, responsible for Global Human Resources, People and Culture, effective January 1st, 2024. Michelle Robertson, a British national, has been with adidas and previously Reebok in different HR roles for more than 18 years. Since July 2023 she has already been leading Global Human Resources at adidas on an interim basis reporting to CEO Bjørn Gulden.

“We are extremely pleased that we can appoint another strong internal candidate to our Executive Board. We are also happy to have the important Human Resources function back on the Board level. With her profound HR expertise, genuine care for people and passion for the brand, Michelle will help us to further strengthen adidas’ position as one of the best employers globally”, said Thomas Rabe, Chairman of the Supervisory Board of adidas AG.

Bjørn Gulden stated: “Michelle has done an excellent job taking on the interim lead of our Global HR function. She knows the industry, she knows the company, and most importantly, she knows our people. I couldn’t ask for a better partner to make sure that we continue to be a people-driven, diverse and inclusive workplace.”

Michelle Robertson added: “I am hugely excited about this opportunity. adidas is already such a great place to work. Together with this incredible team of 60,000 passionate and talented adidas employees I am looking forward to making us even better.”




As of January 1, 2024, the company’s Executive Board will consist of Bjørn Gulden (Chief Executive Officer and Global Brands), Arthur Hoeld (Global Sales), Harm Ohlmeyer (Chief Financial Officer), Michelle Robertson (Global Human Resources, People and Culture) and Martin Shankland (Global Operations).



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#Retail & Brands

Adidas achieves strong start to 2025 with double-digit growth across all markets

Sportswear giant adidas has reported a significantly better-than-expected performance for the first quarter of 2025, reflecting strong momentum across both lifestyle and performance categories. The company posted a 13% increase in currency-neutral revenues, driven by 17% growth in the adidas brand and broad-based double-digit gains across markets, sales channels, and product segments.

#Textiles & Apparel / Garment

adidas finishes successful year with better-than-expected fourth quarter results

adidas today announced preliminary results for the fourth quarter of 2024. In Q4, currency-neutral revenues increased 19%. In euro terms, the company’s revenues grew 24% to € 5,965 million (2023: € 4,812 million). Excluding Yeezy sales in both years, currency-neutral revenues increased 18%. The company’s gross margin increased 5.2 percentage points to 49.8% (2023: 44.6%). Operating profit reached € 57 million in the quarter (2023: operating loss of € 377 million).

#Retail & Brands

Arthur Hoeld, Executive Board Member for global sales, to step down from the Executive Board of Adidas - Mathieu Sidokpohou appointed as successor

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#Retail & Brands

adidas celebrates 75 years of innovation and sports history

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#Recycling / Circular Economy

Recover™ secures multi-year recycled cotton agreement with H&M

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#Sustainability

GORE-TEX® KIDSWEAR launches innovative membership scheme for kids’ jackets

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#Sustainability

H&M Foundation funds pioneering initiative to build the factories of the future

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#Natural Fibers

Better Cotton Initiative marks World Cotton Day with launch of innovative product label

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#Nonwovens

Temafa Maschinenfabrik GmbH supplies a complete decortication plant for processing hemp straw to Hanffaser Geiseltal eG

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#Techtextil 2026

FET’s revolutionary gel spinning system wins Techtextil Innovation Award

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#ITM 2026

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#ITM 2026

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