#Recycling / Circular Economy

2021-11-25

Circular business models in the fashion industry - new study identifies USD 700 billion opportunity

Launched today, Circular Business Models: Redefining growth for a thriving fashion industry explores how circular business models offer significant potential for greater revenue, while cutting the volume of new clothing and accessories produced.

Following on from the Foundation’s first fashion report A New Textiles Economy: Redesigning fashion’s future and following Vision of a circular economy for fashion - the study takes a deep dive into fashion industry sectors such as rental, resale, repair, and remaking which represent a USD 73 billion market.

“Not only do circular business models have massive potential to become mainstream, they provide new and better growth for the fashion industry. Clothing production doubled between 2000 and 2015, while the time we use clothes fell by more than a third. Circular business models can help turn this around and create a thriving industry that takes a lead on tackling global challenges such as climate change and biodiversity loss.”

- Marilyn Martinez, fashion initiative project manager, Ellen MacArthur Foundation.

These models are expected to continue growing as customers become increasingly motivated by affordability, convenience, and environmental awareness and additionally, sectors such as rental and resale, have the potential to claim 23% of the global fashion market by 2030 and grasp a USD 700 billion opportunity.

However, highlighted in this study is also the notion that these models do not always lead to environmental benefits, particularly, if they are seen purely as ‘add-ons’ to a traditional wasteful model as opposed to central to all business activities.

For example, incentivising product take-back for resale, remaking or recycling by offering vouchers for new products may fuel more production. Rental models that offer clothes not designed to withstand many wears and cleaning cycles increase the chances of that model being economically and environmentally unviable. Ultimately, if not designed to be part of the system in which it sits, clothing will end up in landfill after very few uses.

To maximise the positive outcomes of circular business models and realise their full potential for better economic growth and environmental impacts the Foundation has recommended four key actions:

• Rethink performance indicators, customer incentives, and customer experiences

• Design products that can be used more and for longer

• Co-create supply networks able to circulate products locally as well as globally

• Scale a wider range of circular business models

Take a look at our circular business model case studies and read the full study on our website.

“Production is a product”

From technical textiles and AI-driven robotics to the limitations of textile circularity: Professor Dr Thomas Gries looks back on more than two decades of development at ITA Aachen. In the interview, he explains why production technology remains a decisive success factor, discusses international collaborations and innovation ecosystems, and shares his views on the transformation of production landscapes and the challenges facing an increasingly regulated industry.

“We need to move away from the price trap and return to a value-driven mindset.”

With its new Textile Innovation Center, KARL MAYER is sending a strong signal for innovation, collaboration, and the future of textile applications. In this interview, Karl Josef Mayer discusses new opportunities in warp knitting, the processing of staple fibres, recycling, the changing role of machinery manufacturers, and why the textile industry must once again focus more strongly on the value of textiles. by Oliver Schmidt

“Innovation, resilience and international experience remain the great strengths of the Swiss textile machinery industry”

Geopolitical uncertainty, growing competitive pressure from China, new free trade agreements and the shift towards a circular economy are currently reshaping the global textile industry. In this interview, Cornelia Buchwalder discusses the current mood within the Swiss textile machinery sector, the industry’s distinctive innovative strength, new market opportunities in India and Asia, and the technological trends that could shape the upcoming trade fair cycle leading up to ITMA 2027.

HKRITA signs MoU with Jeanologia and Looptworks to establish the Green Machine Circular Textile Ecosystem

The Hong Kong Research Institute of Textiles and Apparel (HKRITA) yesterday officially signed a landmark Memorandum of Understanding (MoU) with two key global partners, Jeanologia and Looptworks, to establish the Green Machine Circular Textile Ecosystem – a first-of-its-kind collaboration to accelerate the large-scale recycling of blended textiles.

Object Carpet tests production of rPET BCF yarn on Neumag BCF line

In a joint project with Object Carpet GmbH, Denkendorf; the Institute for Textile Technology (ITA), Augsburg; and Next Generation Recyclingmaschinen GmbH (NGR), Feldkirchen, Austria, Barmag investigated the processing of recycled polyester for BCF yarn. The goal was to evaluate the fundamental suitability of 100% recycled carpet material for reuse in carpet yarn production to create a closed-loop system in carpet manufacturing. To date, commercial rPET BCF processes have been based solely on rPET from bottle pellets.

Albany International reports progress with Cyclezyme on industrial textile recycling project

Albany International Corp. (NYSE:AIN) reports continued progress in the ongoing project with Cyclezyme AB, a leader in advanced enzyme-based plastic recycling, based in Sweden. The project exemplifies leading edge innovation in materials science, focusing on the development of enzyme-based recycling of industrial textiles primarily consisting of polyester and polyamide, where there is currently a significant lack of effective solutions for circular material flows. The objective of the project is to establish enzymatic processes for depolymerization and recycling of technical textiles and high-performance industrial materials.

EDANA announces five new board members following 2026 Annual General Meeting

The EDANA Board of Governors is elected or re-elected at the Annual General Meeting by the member companies. The Governors are senior executives (business leaders) from member companies, based in different countries and representing different sectors of the nonwovens industry. The Board has central responsibility for guiding EDANA's overall strategy and approving its policies and priorities. It meets three times a year.

Cotton made in Africa partners receive top marks in independent verifications

Cotton made in Africa® (CmiA) and CmiA Organic are two internationally recognised standards that aim to promote sustainable development in the African cotton sector south of the Sahara. To ensure the standards’ credibility among brands, retailers, and consumers, independent verifiers evaluate compliance on the ground. The verification results for 2025, now published in the Aggregated Verification & Implementation Report, were very strong: The verifiers awarded consistently very good remarks regarding management, people, prosperity, and the environment.

Bangladesh: Italian textile machinery mission stops in Dhaka and Chittagong

Technological upgrading and the transition toward higher value-added production are driving the new Italian industrial mission to Bangladesh. This year, the mission will split between the country’s two main manufacturing hubs, where Italian manufacturers will meet the leaders of the local textile supply chain in two strategic stages: July 7th in Dhaka and July 9th in Chittagong.