Last year’s award-nominated event was hailed a great success and a development in the non-existent physical trade show market during 2020. The 2021 edition will showcase around 200 global exhibitors from production technology, technical textiles and nonwovens – a new area of exhibit added to address the needs of buyers in this growing sector. Some of the early exhibitor registrations are Beaver Paper Group, BenQ Materials, Computer Generated Solutions (CGS), Dupont, Groz-Beckert, KISCO, Mahlo, Oerlikon, Weko and Taiwan Textile Federation.

“We believe that last year’s event was a necessity in a textile & apparel market that was without its all-important trade shows and conferences,” says Mark Jarvis, WTiN’s managing director. “In this year’s edition, we want to offer our attendees even more, we want to congregate the textile and apparel community, inform them of the latest innovations and trends, and give them the opportunity to network and display their latest products. Innovate will continue to offer a cutting-edge and knowledge-sharing platform to drive the industry’s 2022 investments and purchasing decisions.”

WHAT'S NEW?

Following last year’s successful event, WTiN has formed an advisory committee to reinforce Innovate’s vision of creating an effective platform for knowledge sharing, meetings & inspiration. The committee gathers some of the best and most passionate industry players in the textile & garment arena, with the mission of shaping the Innovate event to the industry’s best advantage. Tapping the committee’s advice, the enhanced self-built platform will energise the virtual experience by incorporating elements of live engagement and interaction.

It offers five key features:

• A strategic summit – WTiN is organising the first Innovate Summit on 26-27 October 2021 to deliver strategic insight into how the macro environment will influence industry transformation over the next five years. Live speeches from key opinion leaders will cover topics such as government policy, paradigm technologies, supply chain resilience, circular economy and investing in new business models.

• Live product demonstrations and seminars – Exhibitors will demonstrate the salient features of their products and solutions to potential customers and investors during the live video demonstrations. This brand-new tool will allow exhibitors  to utilise the Innovate platform to showcase their latest technology to a global reach of textile and apparel professionals.

• Scheduling and live interaction – With integrated video, audio and chat functions, exhibitors will be able to engage in real-time two-way conversations with the visitors, thought leaders and business connections during meetings, seminars and roundtable discussions.

• Smart recommendations – An intelligent recommendation platform that matches exhibitors with relevant visitors, and vice versa. Through the user’s behaviour and searches performed on the platform, the algorithm learns to provide highly relevant business matches.

• Innovation hub – An innovation showcase that enables visitors to see the most innovative technologies and solutions from exhibitors up close. It also allows visitors to quickly fix meetings with exhibitors to find out more about the solutions.