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#HEIMTEXTIL 2025

Eastman Naia™ showcases “All-Night Comfort” at Heimtextil 2025

At Heimtextil 2025, Eastman introduces the latest innovation in its sustainable fiber portfolio: Naia™ Renew for fill applications. Expanding beyond its proven success in bedding and towels, Naia™ Renew now transforms comforters and quilts with breathable comfort, luxurious softness, and unparalleled ease of care. This represents a significant evolution in the application of Naia™ in home textiles, meeting the growing demand for high-performance, more responsible solutions.
Already celebrated for its role in premium bedding and towels, Naia™ Renew now expands in fill applications, setting a new standard in comfort, performance and sustainability © 2025 Eastman
Already celebrated for its role in premium bedding and towels, Naia™ Renew now expands in fill applications, setting a new standard in comfort, performance and sustainability © 2025 Eastman


Manufactured through Eastman’s molecular recycling technology, Naia™ Renew fiber incorporates 60% sustainably sourced wood pulp and 40% recycled waste materials via GRS-certified mass balance. This innovative process reduces waste and carbon footprints while supporting a circular economy.

When it comes to performance, Naia™ Renew delivers a unique combination of breathability and moisture management, creating a dry and relaxing sleep environment. As the human body generates moisture throughout the night, effectively managing trapped sweat is essential for maintaining a restful micro-climate. Naia™ achieves this by addressing every phase of moisture control: absorption, transport, and evaporation The high-performance fibers enable moisture to be wicked away and dispersed effectively, while the quick-drying properties of Naia™ create a consistently dry environment, preventing discomfort and supporting uninterrupted rest. The innovative insulation, featuring a unique Y-shaped fiber cross-sectional design, provides a bulky, loft, soft hand, more air retention for warmth, inherited moisture management and breathable performance from Naia™ fiber. The fibers efficiently absorb moisture without becoming saturated, ensuring lightweight comfort. This allows them to cope with all the temperature and humidity changes that occur during the night, adapting perfectly to the needs of the body and rest.

Naia™ Renew enhances comforters with breathable properties that improve airflow and moisture management, outperforming traditional mono-fiber fills in water-vapor resistance and transmission tests. The fibers also bring supreme softness, with a silky and lightweight feel that delivers an unmatched sense of luxury, gently draping around the body for ultimate coziness. Hypoallergenic and resistant to bacterial growth, Naia™ fibers reduce odors and stay fresh, ensuring comforters remain clean and inviting. Additionally, Naia™ Renew fibers are machine washable and resistant to insect pests, offering practical and durable solutions for busy modern lifestyles. These attributes position Naia™ Renew as a game-changer in home textiles design, providing “All-Night Comfort” for bedding and comforter fill that ensures longer-lasting relaxation.

At Hall 11.0, Booth 61, Heimtextil visitors can immerse themselves in Naia™ Renew’s transformative potential. Through interactive displays and product demonstrations, attendees can explore how this groundbreaking fiber for home applications is setting a new standard in comfort, performance, and sustainability.



More News from Eastman

#Sustainability

Eastman Naia™ awarded top Canopy rating at Textile Exchange Conference 2025, advancing its sustainability 2025–2030 goals

At the Textile Exchange Conference in Lisbon, Eastman Naia™ was honored with its fourth consecutive “Dark Green Shirt” in Canopy’s Hot Button Report, an annual ranking of man-made cellulosic fiber producers based on forest conservation, sourcing risk, and supply chain transparency. The recognition confirms Naia™’s ongoing leadership in responsible sourcing and environmental stewardship, distinguishing it as one of the industry’s most trusted fiber platforms.

#Man-Made Fibers

Eastman Naia™ launches Sustainability Progress Report and 2025-2030 Sustainability Goals at Textile Exchange Conference, reaffirming commitment to circular innovation

At the Textile Exchange Conference 2025, Eastman Naia™ released its 2025 Sustainability Progress Report and announced its 2025–2030 Sustainability Goals, presenting a record of genuine progress and outlining a renewed roadmap for the years ahead. This announcement demonstrates Naia™’s long-standing commitment to driving an industry-wide shift toward sustainability through scalable, commercially viable material solutions.

#Yarn & Fiber

Eastman and Huafon Chemical to establish local cellulose acetate yarn manufacturing facility in China

Eastman (NYSE: EMN) today announced a formal strategic partnership with Huafon Chemical to establish a joint facility to produce cellulose acetate yarn. The facility will be dedicated to localized production and product innovation of Eastman Naia™ cellulose acetate filament yarns in China.

#Denim

Eastman Naia™ transforms the denim narrative from the inside out at Kingpins, New York

At this year’s Kingpins New York, on display at Booth Y7, Eastman Naia™ unveils a four-look denim capsule collection created in collaboration with Advance Denim, one of the world’s leading sustainable denim mills, and LA-based denim designer Loren Cronk. This creative partnership unites fiber innovation, responsible manufacturing, and bold design into a shared vision which transforms denim from the inside out.

More News on HEIMTEXTIL 2025

#HEIMTEXTIL 2025

Heimtextil 2025 records visitor increase and showcased future interior design

Heimtextil 2025 ended with full exhibition halls, 142 participating nations, another increase in exhibitors and visitors as well as with top satisfaction ratings. Over four days, more than 50,000 buyers experienced the latest collections, materials and textile solutions for the entire interior design at first hand from over 3,000 exhibitors. The Heimtextil Trends 25/26 by Alcova Milano and the installation ‘among-us’ by star designer Patricia Urquiola set new standards for interior design, retail and hospitality. The content programme centered on AI-driven design, sustainable production processes and future interiors.

#HEIMTEXTIL 2025

Kornit Digital to transform spaces with Infinite Home Décor applications at Heimtextil 2025

Kornit Digital LTD. (NASDAQ: KRNT) (“Kornit” or the “Company”), a global pioneer in sustainable, on-demand digital fashion and textile production technologies, will unveil its transformative home décor solutions at Heimtextil 2025, the world’s largest trade fair for home textiles. The Company will debut a groundbreaking furniture collection in collaboration with Niso Furniture, a prestigious Israeli brand, at Booth Hall 4.2 D92 during the event, which runs from January 14–17, 2025.

#HEIMTEXTIL 2025

Indorama Ventures celebrates 45 years of Trevira CS® and other innovative products and concepts at Heimtextil 2025

Indorama Ventures is pleased to exhibit the Trevira CS® brand together with 17 Trevira CS partner companies at the Heimtextil trade fair in Frankfurt, Germany, from January 14-17, 2025. This year Trevira CS is celebrating its 45th anniversary! In 1980 Trevira CS® was launched on the market, at that time a pioneer for permanently flame retardant textiles whose flame retardant properties neither wash out nor are lost through ageing or use. They are characterized by the fact that they meet all essential fire protection standards without the need for a chemical finish.

#HEIMTEXTIL 2025

LENZING™ Lyocell Fill expands portfolio to enhance comfort, resource efficiency and design versatility in filling applications

The Lenzing Group, a leading supplier of regenerated cellulosic fibers for the textile and nonwovens industries, today announced the expansion of its LENZING™ Lyocell Fill portfolio within the TENCEL™ family of fibers. This broader portfolio expansion introduces a finer variant with various cut lengths, tailored for filling applications in home textiles and apparel. Lenzing will unveil the expanded portfolio during Heimtextil in Frankfurt, January 14–17, 2025.

Latest News

#Recycling / Circular Economy

RE&UP debuts at Ecomondo 2025 to showcase circular fashion innovation

RE&UP makes its first appearance at Ecomondo – The Green Technology Expo, Europe’s leading event for ecological transition and circular economy. Specializing in textile-to-textile recycling, RE&UP transforms end-of-life fabrics into Next-Gen recycled cotton fibers and polyester chips, giving new life to materials that would otherwise go to waste.

#Natural Fibers

Bangladesh becomes World's largest importer in 2024/25 after China cuts imports by 65% to 1.1 million tonnes

As we prepare to turn the calendar on 2025, world cotton lint production currently is estimated to be about 25.4 million tonnes — roughly the same as the last season — surpassing the world cotton lint consumption by 392,000 tonnes.

#Natural Fibers

ICAC announces postponement of the 83rd Plenary Meeting in Tanzania

Due to unforeseen circumstances arising from the recent developments in Tanzania, the ICAC has announced that its upcoming 83rd Plenary Meeting has been postponed. Scheduled for Nov. 17-20 in Mwanza, the delay was recommended by Tanzania, and the decision was made out of an abundance of caution, prioritizing the safety and well-being of all participants.

#Textile chemistry

TEXTILCOLOR AG launches strategic collaboration with Alpex, Majocchi, and Trans-Textil in the field of Pyroshell™ flame protection

TEXTILCOLOR AG, a leading provider of innovative solutions in textile chemistry, today announces the start of a strategic collaboration with Alpex Protection, Majocchi, and Trans-Textil. Starting November 1, 2025, the partners will jointly advance the flame-retardant finishing of textiles using the patented Pyroshell™ technology at production sites in Germany, France, and Italy.

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