Responsible innovation at FILO64: the new FILO space curated by C.L.A.S.S.

A new step forward in the collaboration between C.L.A.S.S. (Creativity Lifestyle and Sustainable Synergy) and FILO: a new open and collaborative space designed for those seeking inspiration and practical tools to navigate the path of Responsible Innovation.

Not just a stand, but a dynamic platform: accessible to everyone, able to cross boundaries and connect people, materials, and ideas. A place where vision, research, and new value-driven narratives meet to imagine the future of textiles.

Key players selected to represent the focus of this first edition: - Alliance for European Flax-Linen & Hemp

- BembergTM by Asahi Kasei

- SUPIMA®

- Haelixa (for traceability, now crucial for the entire sector)

- The InsideOut Value System by C.L.A.S.S. strategy for a next-generation communication

Communicating sustainability: the new challenge

In a landscape clouded by confusion, lack of transparency, scandals, and greenwashing, consumer trust is increasingly fragile. This creates an urgent need to provide authentic information, grounded in clear, real, and measurable values, and to rebuild a relationship of trust that supports and guides consumers with information enabling more conscious, value-driven everyday choices. Aesthetics and performance remain fundamental to people’s choices. Today, however, it is just as important to communicate clearly and sincerely the invisible yet measurable values: ethics, social initiatives, traceability and transparency, environmental responsibility, health, circular economy practices, design, ingredients, production, dyeing, and finishing.

From this need arises the InsideOut Value System by C.L.A.S.S., an initiative that expresses these values through the universal language of art. With the support of artist Gianluca Cannizzo, values are transformed into immediate visual icons, capable of going beyond words and entering the realm of direct perception. Icons capable of making sustainability concrete, understandable, and tangible: a push toward a more conscious, verified, engaging, and trustworthy culture of consumption.

Two dialogues to go beyond the exhibition

Alongside the physical space, C.L.A.S.S. presents two FILO Dialogues: moments of reflection and in- depth discussion with leading voices aligned with this edition’s focus.

++++++ 23rd September, 3.00 PM

“The New Era of Fibres: Knowledge, Traceability, Research, and Sustainability”

A journey through advanced natural and regenerated fibres, traceability technologies, and new perspectives.

Speakers: Paolo Pezzin (Napapijri – VF Corporation), Giorgia Carissimi (Albini Next/Albini Group – representing SUPIMA®), Ettore Pellegrini (BembergTM by Asahi Kasei), Fausto Pozzi (Brunello), Letizia Scopelliti (Haelixa).

Moderator: Giusy Bettoni, CEO & Founder di C.L.A.S.S.

++++++ 24th September, 10.30 AM

“InsideOut – Making Values Visible: Why Trust Is the New Luxury”

Trust as the new fashion capital: transparency, authentic data, and innovative languages that build value through the identification of values.

Speakers: Giusy Bettoni (C.L.A.S.S.), Chiara Tronville (journalist and communication consultant), Simone and Manuela Gaslini (Filatura Astro).

Moderator: Chiara Puglisi, Skytg24 journalist.

From September 23 to 24, join this events at FILO64 – Responsible Innovation Area curated by C.L.A.S.S.

A space to discover fibers, technologies, and narratives that are reshaping the future of textiles, always in step with the times and contemporary values.