#Textiles & Apparel / Garment

2023-03-22

Purecare launches premium Celliant® viscose bedding offering

Purecare, the wellness-focused bedding essentials manufacturer and category leader, has launched sheets and pillowcases with CELLIANT® Viscose, the first time the fiber has used been in luxury bedding products in a new offering aptly named the “Recovery Collection.” CELLIANT Viscose, which converts body heat into infrared energy, promotes local circulation and helps regulate body temperature so you sleep more comfortably and wake up refreshed and rejuvenated. It is also a unique combination of nature and performance, as the CELLIANT bio-responsive minerals are embedded into plant-based fibers.

» CELLIANT Viscose is a Sustainable Solution that Converts Body Heat to Infrared Energy »

Developed by materials science innovator Hologenix®, creators of CELLIANT, and Kelheim Fibres, the leading manufacturer of viscose specialty fibers, CELLIANT Viscose is the first in-fiber sustainable infrared viscose. This sustainable solution provides all the benefits of being a viscose fiber – lightweight, soft, highly breathable, excellent moisture management — as well as the fiber enhancements from CELLIANT infrared technology. CELLIANT has been clinically demonstrated to promote faster recovery and restful sleep, as it improves local circulation and cell oxygenation, enhancing thermoregulation and comfort.

Offered at retailers across the nation and online, the collection is available in five popular colors: dove gray, ivory, clay, moss, and sage in Queen through Split California King sizing and Queen and King pillowcases. The Precision-Fit® corners on the fitted sheets have a one-inch elastic cuff to ensure that they stay securely on the bed. The sheets are also compatible with adjustable base mattresses. The Recovery Collection sheets and pillowcases are also treated with Antimicrobial Silver Product Protection (AgCI).

“This is another step in a deep partnership that has been growing throughout the years as our companies themselves have grown,” said Sarah Bergman, Purecare Vice President of Marketing & Product Development. “We incorporated CELLIANT technology into our pillows and sheets close to when it first became available and are excited about the award-winning sustainable solution that CELLIANT Viscose offers.”

“Purecare is an early adopter and always one step ahead, it makes sense that they are among the first of our brand partners to launch CELLIANT Viscose,” said Seth Casden, Hologenix Co-Founder and CEO. “We are proud of our relationship as it enters a new phase and achieves further growth.”

“Production is a product”

From technical textiles and AI-driven robotics to the limitations of textile circularity: Professor Dr Thomas Gries looks back on more than two decades of development at ITA Aachen. In the interview, he explains why production technology remains a decisive success factor, discusses international collaborations and innovation ecosystems, and shares his views on the transformation of production landscapes and the challenges facing an increasingly regulated industry.

“We need to move away from the price trap and return to a value-driven mindset.”

With its new Textile Innovation Center, KARL MAYER is sending a strong signal for innovation, collaboration, and the future of textile applications. In this interview, Karl Josef Mayer discusses new opportunities in warp knitting, the processing of staple fibres, recycling, the changing role of machinery manufacturers, and why the textile industry must once again focus more strongly on the value of textiles. by Oliver Schmidt

“Innovation, resilience and international experience remain the great strengths of the Swiss textile machinery industry”

Geopolitical uncertainty, growing competitive pressure from China, new free trade agreements and the shift towards a circular economy are currently reshaping the global textile industry. In this interview, Cornelia Buchwalder discusses the current mood within the Swiss textile machinery sector, the industry’s distinctive innovative strength, new market opportunities in India and Asia, and the technological trends that could shape the upcoming trade fair cycle leading up to ITMA 2027.

Mario Jorge Machado re-elected President of EURATEX

The EURATEX General Assembly has re-elected Mario Jorge Machado as President of EURATEX, renewing its confidence in his leadership at a crucial moment for the European textile and clothing industry. The sector is facing rising costs, global competitive pressure and an increasingly challenging transition towards sustainability and digitalisation.

Next week’s focus: Intertextile Shenzhen & Yarn Expo Shenzhen fuse textile tradition with sustainable, digital trends

Fashion will not be left behind in one of the world’s undisputed tech and manufacturing capitals. Which is why next week, at Intertextile Shenzhen Apparel Fabrics and Yarn Expo Shenzhen 2026, the organisers have made special efforts to integrate textile topics such as materials innovation, holistic sustainability, digitalisation and AI. Yet, from 9 – 11 June at the Shenzhen Convention and Exhibition Center, the platform also includes timeless tradition and heritage-inspired evolution in equal measure. Across both shows, over 600 exhibitors from 11 countries and regions are set to showcase everything from Peruvian alpaca wool fabrics to tea-derived fibres, while their fringe programmes will explore diverse solutions along the entire value chain.

GenuTrace client advisory: Is your cotton supply chain UFLPA ready?

U.S. Customs and Border Protection has released updated operational guidance (CBP Publication No. 5560-0526) expanding its forced labor enforcement framework. The guidance supersedes the original 2022 UFLPA Operational Guidance and now covers all forced labor enforcement authorities — UFLPA, CAATSA, and WROs/Findings — in a single unified document. For cotton importers, the enforcement posture has not softened. It has become more structured, more documented, and more demanding. Learn more about UFLPA.

STOLL: Agreement signed for the divestiture of selected assets

In early 2025, KARL MAYER announced its strategic decision to focus on its core business areas of WARP KNITTING, WARP PREPARATION, and TECHNICAL TEXTILES. As part of this move, the flat knitting machine business under the STOLL brand was discontinued and the production site in Reutlingen was closed in October 2025.

TERNAfil wins first place at PitchMiUp Night 2026 in Minden

The RWTH spin-off TERNAfil has developed MAXCarbon, a new high-performance hybrid fibre that combines the mechanical performance of carbon with the temperature and corrosion resistance of ceramic materials. For this development, TERNAfil was awarded first prize at the PitchMiUp Night in Minden on 21 May 2026.