[pageLogInLogOut]

#Textile chemistry

HUNTSMAN Textile Effects introduces high iq® lasting black eco program

Huntsman Textile Effects has extended its industry-leading HIGH IQ® brand-assurance program with the launch of HIGH IQ® Lasting Black eco. Based on Huntsman’s award-winning AVITERA® SE Black reactive dye, the new color-retention program will help mills, brands and retailers meet global demand for eco-friendly black shades that retain their intense color even after repeated washing.

Innovative brand assurance program meets eco-friendly dyeing solution for sustainable black shades that retain their intense color for the lifetime of the garment

Black shades are an ever-popular choice among designers and consumers, offering visual appeal and timeless style. Leading brands today need to not only deliver intense black shades that won’t fade but must also show that they are sustainable and good for the environment.

HIGH IQ® Lasting Black eco is a unique combination of the world’s leading color-retention program with Huntsman’s revolutionary AVITERA® Black SE reactive dye.

AVITERA® Black SE dye promotes economic and environmental sustainability by reducing water and energy consumption by up to 50%. Furthermore, the excellent washing-off performance of AVITERA® SE Black dye shortens processing time and increases productivity.

Garments produced under the HIGH IQ® Lasting Black eco program are suitable for home laundering using EU and US domestic washing machines and carry a reduced risk of color staining other garments during washing.

HIGH IQ (c) 2020 Huntsman
HIGH IQ (c) 2020 Huntsman



HIGH IQ savings (c) 2020 Huntsman
HIGH IQ savings (c) 2020 Huntsman


Key benefits of HIGH IQ® Lasting Black eco include:

  • Reduced environmental footprint, using 50% less water and energy in processing
  • Deep black shades retain their intensity throughout the lifetime of the garment
  • Longer-lasting performance, wash after wash, so garments look newer for longer
  • Allows mills to produce fabrics and garments free* from p-chloroaniline (PCA)
  • Current detection limit 5 ppm

“With HIGH IQ® Lasting Black eco, Huntsman Textile Effects continues to lead the industry in providing sustainable dyeing solutions for eco-friendly black shades that deliver excellent value through color performance,” said Jay Naidu, Vice President Strategic Marketing and Planning, Huntsman Textile Effects.

All products in the HIGH IQ® quality assurance program are bluesign® approved and suitable for STANDARD 100 by OEKO-TEX® certified textile products(1), meeting the requirements of the world’s most exacting global brands.

For more information about the HIGH IQ® program, visit

www.high-IQ.com



More News from Huntsman

More News on Textile chemistry

Latest News

#Man-Made Fibers

ROICA™ launches new global brand identity and digital experience

ROICA™, the premium stretch fiber developed by Asahi Kasei, today announced the launch of its new global brand identity, including a new key visual and a fully redesigned website. This milestone initiative marks the beginning of a new phase in ROICA™’s evolution as a global brand.

#Nonwovens

EDANA launches landmark continence report to mark the start of the World Continence Week

Today marks the official commencement of the World Continence Week. To honour this global awareness initiative, EDANA has published a comprehensive report titled "The Central Role of Absorbent Hygiene Products in the Management of Adult Urinary Incontinence: Benefits, Costs and Environmental Impact." The World Continence Week (WCW) is an annual global initiative dedicated to raising public awareness about incontinence and bladder or bowel health issues. Traditionally held in June, this awareness week aims to shed light on a condition that affects millions of people worldwide but is frequently kept secret due to widespread social stigma, embarrassment, and taboo.

#Associations

Mario Jorge Machado re-elected President of EURATEX

The EURATEX General Assembly has re-elected Mario Jorge Machado as President of EURATEX, renewing its confidence in his leadership at a crucial moment for the European textile and clothing industry. The sector is facing rising costs, global competitive pressure and an increasingly challenging transition towards sustainability and digitalisation.

#ITM 2026

ITM 2026 makes happy participants with its international and qualified visitor profile

ITM 2026 International Textile Machinery Exhibition, one of the most prestigious meeting points of the textile machinery sector, attracted attention in its first three days, particularly with its diverse international visitor numbers. Industry professionals from all over the world had the opportunity to closely examine the latest technology machines and solutions displayed in operation. Thousands of visitors from approximately 100 countries, primarily Egypt, Pakistan, India, Uzbekistan, Syria, Turkmenistan, Tajikistan, Morocco, Algeria, and Tunisia, met at the Tüyap Fair and Congress Center for new investment and cooperation opportunities.

TOP