#Sustainability

2022-11-03

OEKO-TEX® rebranding

In its 30th year of dedication to safer textiles and leather, OEKO-TEX® has created a new brand identity. The global certifier of textile and leather products and production worked with branding agency Schwitzke ID to build the clear and unified OEKO-TEX® World.

OEKO-TEX® aims to create trust within the textile and leather industry and for their customers. The new brand identity will not change that. "Our values remain," says OEKO-TEX® General Secretary Georg Dieners. "In fact, they inspired our brand refresh."

Based on scientific principles, OEKO-TEX® has been promoting transparency in the textile and leather industry for three decades. Transparency is essential for enabling companies and consumers to make responsible decisions. “The new branding reflects the active, solution-oriented and positive approach. With our independent test institutes, we certify to clear, globally uniform criteria, which we communicate openly," says Inga Bleyer, Global Head of Marketing. "Our new look is clear, consistent and transparent."

The most visible change is the new OEKO-TEX® logo, based on a geometric square and an organic circle, which reflect the scientific approach of OEKO-TEX® and the nature it aims to protect. The logo typo is supported by a stylized, organic form reminiscent of natural structures, such as leaves, drops or textile loops. The reduced colour palette highlights the umbrella brand with a new OEKO-TEX® Green plus black and white. A related colour palette supplements communication about OEKO-TEX® products. The product logos are subordinate to the umbrella brand, creating a unified hierarchy. This will make communication easier for OEKO-TEX®-certified companies and foster end consumer recognition.

The lengthy transition period through 2024 considers sustainability. Customers should start the conversion now and may use any existing labels through the end of 2024. OEKO-TEX® customers have access to a label editor with new, more flexible layouts and a labelling guide on the OEKO-TEX® website.

https://www.oeko-tex.com/fileadmin/user_upload/OEKO-TEX_Labelling_Guide.pdf

OEKO-TEX® chooses TextileGenesis to advance digital traceability for organic cotton

OEKO-TEX® today announced a full collaboration with TextileGenesis, a Lectra company, to digitally trace and authenticate organic cotton, strengthening fraud prevention across the supply chain. This announcement follows a successful pilot and brings together OEKO-TEX®’s certification expertise and closed testing system with TextileGenesis’ digital traceability platform to deliver a secure, end-to-end solution for managing certified organic cotton flows.

OEKO-TEX® - New regulations 2025

Fostering trust within the textile and leather industry remains the mission of OEKO-TEX®. Since trust relies on consistently high standards, the OEKO-TEX® Association has released the updated testing criteria, limit values and guidelines for its certifications, based on the latest scientific research and legal developments.

OEKO-TEX® Annual Report 2023/2024 mentions 50,000+ valid certifications

The international OEKO-TEX® association has continued to demonstrate positive business growth, highlighting the critical role of close collaboration and shared commitment in accelerating sustainable change. More than 35,000 textile and leather companies depend on the certificates and product labels issued by OEKO-TEX®’s independent testing institutes. OEKO-TEX® issued more than 50,000 certificates and labels between July 1, 2023, and June 30, 2024 – an increase of 22% over the previous financial year.

Jeanologia and BCome connect factory data with Life Cycle Assessment and Digital Product Passports

A new white paper by EIM by Jeanologia and BCome demonstrates how primary environmental data from denim finishing processes can be integrated into a garment's Life Cycle Assessment (LCA) and prepared for use in a Digital Product Passport (DPP). A comparative case study highlights significant improvements at the production stage while also showing how these translate into the environmental performance of the finished garment.

The Or Foundation, adidas, BESTSELLER, H&M Group, and Inditex launch Apparel Recovery Coalition, responding to impacts of post-consumer textile exports

adidas, BESTSELLER, H&M Group, Inditex and The Or Foundation, with support from Circle Economy, unveiled the Apparel Recovery Coalition (ARC). The coalition will explore how producer responsibility systems can support circular pathways such as reuse, upcycling, recycling, and responsible waste management in countries that receive large volumes of exported secondhand apparel.

Georg Stausberg, a veteran of the textile machinery industry, takes over as Rieter Group CEO

Georg Stausberg, one of the most experienced executives in the international textile machinery industry, has been appointed Chief Executive Officer of the Rieter Group with immediate effect from 4 November 2026. With more than three decades of industry experience and a long-standing leadership career at Barmag, Stausberg brings extensive technological expertise, international market knowledge and an established network across the global textile industry to his new position.

Inside the Making connects denim and sportswear supply chains at Ecomondo 2026

Six European companies are joining forces at Ecomondo 2026 in Rimini to demonstrate how different stages of denim and sportswear production are interconnected. The new initiative, Inside the Making, highlights the importance of cooperation across the textile supply chain in addressing sustainability challenges, from reducing resource consumption to improving transparency and the reliability of environmental claims.

EDANA welcomes definitive EU anti-dumping measures on Chinese PET spunbond

EDANA, the international association serving the nonwovens and related industries, has welcomed the European Commission's decision to impose definitive anti-dumping duties on imports of PET spunbond originating in China. The association considers the measures an important step towards restoring fair competition and safeguarding European industrial capacity.

EU imposes definitive anti-dumping duties on Chinese PET spunbond imports

The European Commission has introduced definitive anti-dumping duties ranging from 39.8% to 48.1% on imports of PET spunbond from China. The measures, which entered into force on 31 October 2026, will remain in place for five years and are intended to address unfairly priced imports that have caused injury to European manufacturers. The EU market for these nonwoven materials is valued at approximately €200 million.