#Sustainability

2021-07-01

Jayashree Textiles, DuPont Biomaterials collaborate to launch new sustainable fabriccollection

Jayashree Textiles recently announced the launch of a fabric collection made with Sorona®, a sustainable, partially bio-based polymer, and JayaShree Textiles (part of Fortune 500 global conglomerate - Aditya Birla Group). The collaboration meets the needs of a growing demand for sustainable fashion options. The collaboration blends linen and partially bio-based Sorona® fibers to create garments with exceptional stretch and recovery, luxurious drape and a smooth, soft hand feel.

The new fabric collection is made with sustainable, bio-based materials.

The new collection expands the future of sustainable textiles for brands and retailers to use for comfortable casual and fashion wear.

JayaShree Textiles, (unit of Grasim Industries Limited), is a powerhouse of sustainable fashion. Established in 1949, JayaShree Textiles has revolutionized the Indian textile market by popularizing linen in India. JayaShree Textiles has been making the finest, most fashionable linen using advanced European technology and high-quality flax sourced from Belgium and France. This, combined with an untiring dedication to innovation and perfection, has cemented JayaShree Textiles as the leading provider of the finest range of linen in India.

With a rich history of textile innovation, DuPont has invented groundbreaking fibers such as nylon, Lycra®, and rayon. Its Sorona® brand — made from 37% renewable plant-based ingredients — offers a high-performing, responsibly sourced material option. Fibers made with Sorona® polymer are currently used in various apparel applications, including athleisure and athletic wear, insulation, swimwear, outerwear, suiting, faux fur and more.

Sorona® offers technical and performance benefits, including incredible softness, stretch and recovery, and inherent stain resistance without the need for topical treatments. Sorona® is a USDA Certified Biobased Product and is certified as a OEKO-TEX® STANDARD 100 product.

JayaShree Textiles is part of the Common Thread Fabric Certification program and is a committed value chain partner, delivering high performance standards and products in collaboration with the Sorona® team.

“JayaShree Textiles is very excited to collaborate with the Sorona® team to launch the collection of Linen/Sorona® Agile fabric. This fabric is a great choice for brands and retailers looking at sustainable ways to explore comfort stretch in linen fabrics. It is an excellent choice for both top wear and bottom wear apparel," said Mr. Satyaki Ghosh, CEO, JayaShree Textiles.

"We believe collaboration is the only way we will deliver on our promises to the textile industry. Our collaboration with JayaShree Textiles is a testimony to the type of effort that will allow more apparel brands the opportunity to address tomorrow's challenges through renewably sourced fiber materials without compromising performance and value. Sustainable fashion is the future, and this new collection is a great example of how you can create stunning designs while caring for our planet," said Renee Henze, global marketing and commercial development director at DuPont Biomaterials.

Discover the feeling of nature and experience the new collection for yourself. For additional information about Sorona®, visit www.sorona.com. To learn more about JayaShree Textiles, visit:

https://www.jayashree-grasim.com/

DuPont introduces Tyvek® APX™ 400 protective coverall, setting a new benchmark for extreme breathability

DuPont (NYSE:DD) announced the launch of the Tyvek® APX™ 400 protective coverall, the first in a new generation of extremely breathable disposable chemical protection garments. Manufactured using DuPont™ Tyvek® APX™ groundbreaking fabric, the new garment combines 360° protection and durability with extreme breathability, taking worker comfort and safety to a whole new level.

DuPont™ Nomex® plant in Asturias receives ISCC PLUS certification

DuPont announced today that its Nomex® production facility in Tamón, Asturias, has received International Sustainability and Carbon Certification (ISCC PLUS) certification. This achievement underscores DuPont's commitment to advancing its sustainability goals and building capabilities to provide reliable Nomex® solutions from sustainable raw materials worldwide.

A new standard to combat plastic waste in forests

With DIN SPEC 35808 “Tree Shelter for Forestry Applications,” the testing and research service provider Hohenstein, in collaboration with Rottenburg University of Forestry, as well as forestry authorities and industry partners, has established a clear framework for bio-based and fully biodegradable tree shelters. The pre-standard defines requirements and practical testing methods designed to reduce plastic waste in forests and strengthen the long-term protection of soil and the environment.

Denim moves towards sustainability

EIM (Environmental Impact Measurement), the global reference platform for measuring the environmental impact of garment finishing, presents the second edition of its annual report Denim Industry Progress & Insights 2025. The study analyses over 100,000 real denim finishing processes, providing an accurate and up-to-date view of the industry’s evolution towards more sustainable models.

Europe’s textile future at a turning point: New 2030 Circularity Blueprint aims to scale recycling and unlock investment opportunities

The EU textile system is at a critical crossroads. Today, less than 1% of discarded garments are recycled into new garments, despite EU-wide obligations for separate collection. In response, Global Fashion Agenda (GFA) is launching the 2030 Circularity Blueprint, in partnership with ReHubs. This ambitious initiative is designed to support the transformation of the EU textile ecosystem to advance textile-to-textile recycling and drive the transition to a circular economy.

Itema to showcase weaving excellence at ITM 2026

From June 9 to 13, Itema will exhibit at ITM 2026 in Istanbul (Hall 8 – Stand 806D), unveiling a distinctive exhibition concept designed to highlight the Company’s expertise across the entire weaving value chain. For this year’s edition, Itema will introduce an innovative stand experience built around two core areas: advanced weaving and spare parts solutions and an immersive textile gallery featuring fabrics produced by Itema Customers worldwide.

Last chance to apply: ITMA 2027 Start-Up Valley closes tomorrow

Applications for the Start-Up Valley at ITMA 2027 close tomorrow, offering young technology companies the opportunity to follow in the footsteps of several successful participants from the 2023 edition. The initiative, organised under the CEMATEX Start-Up Grant programme, has already helped a number of textile start-ups accelerate their transition from early-stage concepts to industrial partnerships, funding rounds and commercial deployment.