#Retail & Brands

2025-05-08

Nike and NFL launch Rivalries program with new uniforms and fan gear inspired by communities

Nike and the National Football League are announcing Rivalries, a new and exciting uniform and fan gear program that will give athletes and fans an opportunity to connect like never before. The program will elevate NFL rivalry games over the next four seasons with specially designed Nike uniforms and fan gear. Rivalries will drive fan engagement by celebrating storied traditions and uniting communities with unique and elevated product designs.

“The NFL is home to some of the biggest football rivalries, and today marks a historical moment for the NFL as we share Rivalries with the world,” says Renie Anderson, Chief Revenue Officer, NFL. “Together with Nike, we are harnessing the power of rivalry matchups to bring fan excitement and community pride to the next level. Through specially designed player uniforms and limited-edition fan gear, we will embark on a journey that inspires competitive spirit and reveals the winner in all of us.”

The first wave of participating teams hail from the AFC East (Buffalo Bills, Miami Dolphins, New England Patriots and New York Jets) and NFC West (Arizona Cardinals, Los Angeles Rams, San Francisco 49ers and Seattle Seahawks).

Each participating team will wear a unique Rivalries uniform rooted extensively in local community insights during a single home game against a division rival. Following their reveal, these Rivalries uniforms will be included in their team’s uniform lineup for three years after introduction, in addition to existing alternate uniforms. Teams from the AFC South and NFC North will debut their Rivalries uniforms in 2026, followed by NFC East and AFC West teams in 2027, and teams from the AFC North and NFC South in 2028.

This year’s Rivalries uniforms will be revealed prior to the first rivalry game. Designated AFC East and NFC West Rivalries games will be announced at a later date following the 2025 NFL schedule release. Fans will be able to show their support by purchasing new jerseys; sideline apparel; and fan gear, including T-shirts, hoodies, jackets and headwear.

Nothing brings football communities together like a good rivalry. They make athletes better, teams stronger and cities more united. Rivalries jerseys and apparel will be available ahead of the first rivalry game at nike.com, NFLshop.com, fanatics.com, individual team stores and other retailers. Rivalries jerseys and apparel will also be available across Canada, Mexico, Europe and Australia NFL Shop sites and select international retailers.

Nike unites innovation, design and product teams to accelerate athlete-centered innovation

Nike, Jordan Brand and Converse are joining forces under a new, athlete-focused creation structure aimed at accelerating innovation and driving growth across NIKE, Inc. The new setup unites the Innovation, Design and Product teams from all three brands into a single “creation engine” that will enable greater sharing of insights, technology and manufacturing methods throughout the innovation process. This integration is part of Nike’s new Sport Offense strategy and is designed to enhance the creation of products that help athletes perform at their best.

Recover™ secures multi-year recycled cotton agreement with H&M

Recover™ has signed a multi-year agreement with H&M to support the integration of its recycled cotton fiber, RCotton, for use in H&M’s products. Since early 2024, H&M and Recover™ have collaborated on product development, which now enables scaled commercial introduction of Recover™ mechanically recycled cotton into H&M’s collections.

GORE-TEX® KIDSWEAR launches innovative membership scheme for kids’ jackets

With its revolutionary new membership model, GORE-TEX® Kidswear now offers families a simple, flexible and sustainable way of kitting out their children in top-quality jackets. It is aimed at the parents of children aged between five and ten and kicks off with a choice of functional winter jackets.

STFI highlights textile circular economy and alternative fibres at INDEX™ 2026

From 19 to 22 May 2026, INDEX will invite visitors to Lake Geneva for the world's leading nonwovens trade fair. The Centre of Excellence in Nonwovens at the Sächsisches Textilforschung- sinstitut e.V. (STFI) will be in attendance to present the latest developments in nonwovens research. In the field of the textile circular economy, the STFI will present acoustically effective nonwovens made from chemical recycling residues. The range also includes innovations aimed at replacing conventional raw materials, such as the biobased and biodegradable polymer polybutylene succinate (PBS) and Kendyr as an alternative to cotton.

FET’s revolutionary gel spinning system wins Techtextil Innovation Award

FET has received the prestigious Techtextil Innovation Award 2026 in the New Production Technology category. The Techtextil Innovation Award honours outstanding ideas in textile technology, sustainability, AI and the creation of technical textiles, selected by an international jury of experts. Ranging from new materials to new production technologies, this award recognises progressive ideas that are driving forces for numerous industries, such as automotive, medical and construction.