#Recycling / Circular Economy

2022-05-12

Borealis and Reclay Group form new joint entity, Recelerate, to make plastic circularity a reality

Photo (FLTR): Christian Abl, Dr. Fritz Flanderka (Reclay), Lucrèce Foufopoulos (Borealis), Raffael A. Fruscio (Reclay), Chris McArdle (Borealis). © Borealis

Together, Borealis, one of the world’s leading providers of advanced and circular polyolefin solutions and a European market leader in base chemicals and fertilizers, and the Reclay Group, international experts in environmental and material recovery management, announce the beginning of a new, jointly-founded entity, Recelerate GmbH. The new organisation’s mission is to redesign the critical steps of the plastics sorting and recycling system for LWP to speed up circularity, born from a need to meet the rising market demand for high-quality recyclates for use in high-end plastic applications.

• Formed of the waste management expertise of Reclay and the high quality recycling capabilities of Borealis, Recelerate will grow from existing shared strengths across European markets

• The new entity will be powered by a smart systems-thinking approach to ensure more post-consumer lightweight packaging (LWP) is sorted and recycled into high quality materials

• Great evidence of

in action, this is plastic circularity, supercharged by building scalable, efficient models that close the loop on plastics

A new positive force, creating a stronger link where it matters most.

Recelerate will play a critical connector role in the plastic value chain, connecting downstream and upstream expertise to rethink how LWP waste is managed, sorted, processed, and recycled. The new entity will be powered by Reclay Group’s strength in the area of extended producer responsibility schemes (EPR) and Borealis’ focus on growth of a more circular plastic model, powered in part by its proprietary recycling technology Borcycle™.

This combination will enable a macro view approach to identify opportunities to add value and invest where it matters, to ensure more and more plastic waste from LWP is able to stay within the value chain.

In the spirit of circularity, Recelerate will bring all round benefits

For Reclay, Recelerate will help grow the reach, scale and impact of EPR; for Borealis, it will open up supply of post-consumer plastic waste to be recycled with its Borcycle recycling technology; for customers and consumers, it means greater access to high quality recycled materials. Recelerate will connect critical partners in the plastic value chain; closing the gap, and accelerating the growth and scaling of circular plastics.

“In line with our integrated approach toward more circular plastics, Recelerate will enable significant progress in waste feedstock optimisation. Together with our partners, we are committed to reinventing the plastics system for more sustainable living,” explains Lucrèce Foufopoulos, Borealis Executive Vice President Polyolefins, Innovation & Technology and Circular Economy Solutions.

“We’re excited to begin Recelerate’s journey to unlock greater plastic circularity through rethinking and reshaping sorting and recycling”, says Raffael A. Fruscio, Owner and Managing Director of the Reclay Group. “This is an important moment to build on existing strengths and get some momentum in creating smart, successful, sustainable models that more and more businesses, regions and communities can benefit from. Together we will ensure that valuable material is kept in the cycle”.

Texprocess 2026: Automation, digitalisation and AI redefine textile processing

Making investment decisions in textile processing has become significantly more demanding. Increasing energy costs, a shortage of skilled labour and ongoing geopolitical uncertainties are compelling companies to focus on technologies that deliver clear gains in efficiency and process reliability. This applies equally to apparel manufacturing and to the processing of technical textiles and high-performance materials. As a result, modernisation initiatives are assessed more carefully – even as the need to upgrade production systems continues to intensify.

Techtextil 2026: Between innovation pressure & market reality

From 21 to 24 April 2026, Techtextil in Frankfurt am Main will once again become the central meeting point for the international technical textiles and nonwovens industry. Running in parallel, Texprocess will focus on the industrial implementation of textile processing technologies as the leading platform in this field. Together, the two trade fairs form a closely integrated presentation and working platform along the entire textile value chain – from material development to finished applications.

Between geopolitical pressure and industrial resilience

In this interview, Dr. Janpeter Horn (VDMA) discusses the current challenges facing textile machinery manufacturers, shaped by geopolitical tensions, regulatory developments and subdued investment. He also outlines why innovation strength, integrated solutions and strategic positioning remain key to global competitiveness.

Circular economy offers the EU win-win on environment and economy

Stepping up a circular economy offers the European Union the potential for significant positive impacts on Europe’s environment and poses an untapped and strategic economic opportunity in terms of better access to materials and the creation of new businesses. Three new assessments on circularity, published today by the European Environment Agency (EEA), also stress the need to accelerate investment in circularity efforts to meet EU climate and environment policy targets.

BB Engineering unveils new, patented “Val-uePack” spin pack at ITM

At the upcoming ITM in Istanbul, taking place June 9–13 at the Tüyap Fair Convention and Congress Center in Hall 7, Booth 702B, BB Engineering will once again be represented at a joint booth with its parent company, Barmag, and its representative, Tekstil Servis. The German machine manufacturer will show-case its expertise in man-made fiber and recycling technology, presenting its entire product portfolio, which includes compo-nents such as extruders and filters, as well as complete sys-tems for spinning synthetic fibers, air-texturing, and PET recy-cling.

Fifteen years of Autoneum – From spin off to global technology leader

What started as a strategic carve‑out has since become the success story of a global technology leader in acoustic and thermal management solutions for vehicles. Headquartered in Winterthur, Switzerland, Autoneum supplies leading automobile manufacturers worldwide with innovative, lightweight and increasingly sustainable solutions.

Kruger, Canada, orders first nonwovens line for sustainable wipes from ANDRITZ

International technology group ANDRITZ has received an order from newly established Kruger Nonwovens to deliver a complete WetlaceTM hybrid line for the Wayagamack mill in Trois-Rivières, Quebec, Canada. With this investment, pulp and paper producer Kruger is preparing to enter the nonwovens market with a new generation of plastic-free, chemical-free materials for sustainable wipes. The line is the first of its kind in Canada and is scheduled to start production in 2028.

Picanol to present its leading weaving technology at ITM 2026

Picanol is pleased to announce it will be participating in ITM 2026 in Istanbul. This is a key event for industry professionals to engage with the Turkish textile industry as well as the extensive international audience attending the fair. During the event, Picanol will present its latest innovations to the visitors in Hall 8, booth 802.