#Recycling / Circular Economy

2023-08-17

Reima and Infinited Fiber bring Finnish circular innovation to kidswear

Reima, the leading kids-only activewear brand from Finland, and Infinited Fiber Company, a Finnish technology and fashion powerhouse, have joint forces to explore new possibilities for future kidswear. As a result of the cooperation, Reima launches the world’s first kids’ hoodie that’s made with the innovative Infinna(TM) fibers. Infinna, regenerated 100% from textile waste, gives a new life to worn-out textiles, thus helping the industry shift toward circularity.

“Reima always puts the child in focus. Our company’s reasons to exist are kids and their future, which means we must always strive to act sustainably,” states Reima CEO Elina Björklund. “Longevity is a vital element in the sustainability of clothing. This hoodie not only lengthens the life of cotton textiles, but we’ve also designed it to be used for a long time: the product literally grows together with the child, and as a classic style, it can be passed on to the next user. Once it’s used up, it can get a new life thanks to Infinited Fiber’s innovation. Finally, circularity is reality, and we all at Reima are super proud to be part of it.”

“We are so excited to partner with Reima, iconic Finnish children’s wear brand. Uudesti hoodie is the first commercial kidswear product made with InfinnaTM, and we are so happy with Reima’s fantastic design! This collaboration is an affirmation that Infinna™ meets the durability and safety requirements essential for kidswear materials,” says Kirsi Roine, Key Account Director at Infinited Fiber Company. “Alike kids, we at Infinited Fiber are curious by nature. It has enabled us to innovate a technology that regenerates textile waste into brand new fibers and lessens the need to grow new materials with heavier footprint. Together with brands like Reima, we can push textile circularity forward for the benefit of kids – who are the future”, she continues.

How was the Reima Infinna™ hoodie born?

Reima and Infinited Fiber started a dialogue about the exciting potential of Infinna™ fiber and possible cooperation in 2022. After Reima’s Finnish designers got to have their say, the story of the hoodie began. It’s an example of European cooperation for a new, greener textile industry:

• Infinited Fiber Company in Finland processes post-consumer textile waste such as used t-shirts, jeans, and sheets into completely new regenerated fiber

• Inovafil in Portugal spins the Infinna™ fibers into thin yarn, blending them with organic cotton farmed in Tanzania

• Eusebio in Italy knits the sweatshirt fabric and brushes it to be nice and soft on the inside

• Tuotenauha in Finland produces the care labels and other trims for the hoodie

• Ommellinen in Jyväskylä, Finland, cuts and sews the hoodies

• Reima stores in Finland (excluding outlets) sell the hoodies to kids – Reima also gives a part of them out to tester families in Sweden and Germany!

The name of the hoodie is Uudesti. That’s Finnish for again or anew.

Infinited Fiber Company appoints new chair and board members to drive next growth phase

Infinited Fiber Company has announced key changes to its Board of Directors following its Annual General Meeting on June 30, 2025. The new appointments are designed to support the company’s strategic focus on scaling its proprietary Infinna™ technology, expanding partnerships across the textile value chain, and preparing for industrial-level investment.

Infinited Fiber Company enters the next strategic phase under new leadership

Infinited Fiber Company announces that Petri Alava, co-founder and CEO since the company’s founding in 2016, will step down from his role on May 31, 2025. Chief Operating Officer Sahil Kaushik will serve as acting CEO from June 1, 2025. Petri Alava will continue supporting the company as Senior Advisor through the end of November. The Board of Directors has initiated the search for a permanent successor.

Indorama Ventures advances circularity tthrough PETValue Philippines' “Zero Waste to Landfill Partnership” with Republic Cement

Indorama Ventures Public Company Limited, a global sustainable chemical company, is advancing the circular economy through a new Zero Waste to Landfill initiative at its recycling site PETValue Philippines, further demonstrating how collaboration across industries can maximize resource efficiency and reduce waste.

Networking Day 2026: Industry stakeholders unite around textile recycling

In 2026, the Industry Research Group (IRG) Polymer Recycling once again brought together some of the key stakeholders in textile recycling for its annual Networking Day. This year, the event took place at EREMA’s premises in Ansfelden, Austria. It brought together key players from across the textile recycling value chain for a day of structured exchange and in-depth discussions.

EU ban on destroying unsold clothing and footwear now in force

The European Union's ban on the destruction of unsold clothing, clothing accessories and footwear has entered into force. Since July 19, 2026, large companies across the EU have been prohibited from destroying unsold textile products, while medium-sized companies will be required to comply with the same rules from 2030.

SHIMA SEIKI brings new flat knitting technologies to FEBRATEX 2026

Leading flat knitting solutions provider SHIMA SEIKI MFG., LTD. of Wakayama, Japan, together with its Brazilian representative BRASTEMA TECNOLOGIA TEXTIL LTDA., will exhibit at the Brazilian Textile Industry Fair (FEBRATEX 2026) this month. On display will be a roundup of SHIMA SEIKI computerized flat knitting technology, represented by WHOLEGARMENT® knitting machines, computerized flat knitting machines featuring a brand-new model with high productivity and excellent cost performance, a glove knitting machine and the latest digital solutions.

Lenzing reports improved half-year results and advances strategic transformation

Despite a persistently challenging market environment in the first half of 2026, characterized by volatile energy and raw material prices, subdued global consumer demand and intensified competition from Asia, the Lenzing Group significantly improved its financial performance. Net result after tax more than doubled to EUR 35.6 million, compared with EUR 15.2 million in the first half of 2025. Free cash flow increased to EUR 45.8 million, while EBITDA amounted to EUR 239.2 million. Revenue totaled EUR 1.27 billion, compared with EUR 1.34 billion in the previous year.

Trützschler’s latest spinning and card clothing innovations at CAITME 2026

From September 8 to 10, 2026, Trützschler will present its latest innovations in spinning and card clothing for state-of-the-art fiber processing at CAITME in Tashkent, Uzbekistan. Visitors are invited to meet the experts at Pavilion 2, Booth D50 and explore solutions designed to increase productivity, streamline processes, and ensure consistently high yarn quality. Key topics include the next-generation card TC 30i, the integrated draw frame IDF 3, the high-performance comber TCO 21XL as well as Trützschler Card Clothing’s new flat top series STEELTOP®.

BICO BCF yarn delivers impressive performance in field testing

In a joint development project with other partners, Barmag and Object Carpet have successfully tested BICO BCF yarn in the carpet manufacturing process. The results show that this innovative yarn technology offers significant performance advantages and opens up new possibilities for recycling-oriented carpet constructions.