“This award is more than just a result – it is proof of our role as an industry benchmark. Sustainability must be viewed holistically and with foresight, and everything new that we create today is a point of reference for the future,” says Rohit Aggarwal, CEO of Lenzing AG.

Lenzing's active projects to protect biodiversity in Austria, Albania, Burundi, Brazil, China, DR Congo, and Tanzania were particularly recognized. Progress in chemical management – above all the fulfillment of advanced standards in two of three viscose plants – also underscores Lenzing's holistic approach to sustainability.

The Hot Button Report 2025 is further proof that Lenzing AG is well above the industry average. As part of the ranking, Canopy assesses the 34 largest producers of cellulose fibers worldwide in terms of their sustainable wood and pulp sourcing, their efforts to use alternative raw materials, and their achievements in protecting ancient and endangered forests.