#Man-Made Fibers

2025-10-16

Eastman Naia™ launches Sustainability Progress Report and 2025-2030 Sustainability Goals at Textile Exchange Conference, reaffirming commitment to circular innovation

With new goals and measurable progress through 2030, Eastman Naia™ marks the next step in its journey toward scalable, industry-wide sustainability © 2025 Eastman

At the Textile Exchange Conference 2025, Eastman Naia™ released its 2025 Sustainability Progress Report and announced its 2025–2030 Sustainability Goals, presenting a record of genuine progress and outlining a renewed roadmap for the years ahead. This announcement demonstrates Naia™’s long-standing commitment to driving an industry-wide shift toward sustainability through scalable, commercially viable material solutions.

Rooted in transparency and measurability, the updated goals set a course through 2030 across three key priorities: mitigating climate change, mainstreaming circularity, and caring for society. These commitments reflect the very principles championed at the Textile Exchange Conference.

“We mark five years into our Naia™ sustainability goals journey with pride and humility. This update is a meaningful checkpoint documenting verifiable progress, acknowledging the work still to be done, and presenting a renewed roadmap for the years ahead,” said Ruth Farrell, General Manager of Eastman Textiles. “Most importantly, it reaffirms our unwavering commitment to sustainability, circularity and the health of our industry.”

“We are grateful to our customers, business partners, fellow innovators, and collaborators for their trust, accountability, and continued support. Their engagement has helped drive momentum for Naia™ Renew products and advance regulations and standards for man-made cellulosic fibers (MMCF),” said Claudia de Witte, Marketing and Sustainability Director, Eastman Textiles. “Achieving circularity at scale remains a major challenge. It requires transforming feedstock infrastructure, advancing regulation, and strengthening industry-wide collaboration. Together, we can help shape the systemic change our industry needs.”

At Textile Exchange, Naia™ is showcasing the versatility of its sustainable fiber platform through three applications that address brand needs across performance, fashion, and circularity:

+++ Naia™ On the Move – a blending solution designed for light sports and urban lifestyle wear, building on the exceptional performance of Naia™ Renew staple fiber.

+++ Naia™ Denim – offering comfort and circularity for authentic and fashion denim, also using staple fiber formats.

+++ Naia™ GlowNow – a new campaign paying tribute to the classic Naia™ filament yarn, known for its exceptional comfort, easy care, and style in low-impact women’s fashion.

These applications are made using Naia™ fibers sourced from sustainably managed forests. When produced with Naia™ Renew, they contain 40% GRS-certified recycled content, enabled by Eastman’s molecular recycling technology.

As these fibers demonstrate, Naia™’s sustainability strategy is not just a long-term vision – it’s already taking shape in products designed for real life. From fashion to function, from sourcing to scaling, Naia™ is proving that sustainability and style can go hand in hand.

2025 Sustainability Progress Report

https://www.eastman.com/content/dam/eastman/corporate/en/literature/t/texww20005.pdf

2025–2030 Sustainability Goals

https://www.eastman.com/content/dam/eastman/corporate/en/literature/t/texww17985.pdf

Naia™ from Eastman strengthens western hemisphere textile connections at Apparel Sourcing Show Guatemala

As brands and retailers explore more diversified and responsive sourcing networks, the Naia™ brand from Eastman is strengthening its engagement with the textile and apparel value chain across the western hemisphere. From August 18–20, the company will participate for the first time in Apparel Sourcing Show Guatemala, a regional meeting point for apparel sourcing, manufacturing and nearshoring.

Eastman Naia™ brings its inside-out denim vision to Kingpins New York

Following its debut at Kingpins Amsterdam, Eastman Naia™ brings the next chapter of its denim story to Kingpins New York, taking place July 22–23. At Booth Green 7, Naia™ presents its denim proposition built around three complementary design directions: Performance Denim, Fashion Denim and Authentic Denim.

Eastman Naia™ debuts at Kingpins Amsterdam, transforming Denim from the inside out

At Kingpins Amsterdam (April 15–16, 2026), Naia™ by Eastman Chemical Company makes its debut, presenting its approach to circularity and comfort in denim at Stand 1, Ground Level (Blue Area). The brand also highlights its growing global ecosystem, connecting mill partners, designers and brands working to expand denim possibilities through fiber innovation.

ITMA Asia 2026: How Barmag is reshaping the future of man-made fiber production

The textile industry is entering a groundbreaking era. Manufacturers face rising energy prices, growing sustainability demands, increasing labor shortages, and an unprecedented need for flexibility. For a globally active textile industry, where competitiveness is closely linked to production efficiency and cost leadership, this means that technology is no longer merely a means of improving operational processes – it is increasingly becoming a strategic differentiator.

Greater efficiency for tomorrow’s textile industry

From September 24 to 27, 2026, Barmag, together with BB Engineering (BBE), will present innovative solutions for the efficient and sustainable production of synthetic yarns at the Egy Stitch & Tex Expo in Cairo, Egypt. Under the motto “A New Era. Powered by Innovation.,” experts from Barmag and BBE will present technologies spanning the entire textile value chain — from melt to yarn — at the ATAG Ltd. booth (Hall 1, Booth C1).

The LYCRA Company expands its co-creation vision through an immersive Lifestyle District at Intertextile Shanghai.

The LYCRA Company, a global leader in fiber and technology solutions for the apparel industry, is reimagining the trade show experience at Intertextile Shanghai Apparel Fabrics Autumn Edition, which opened today in China. Building on the success of last year's ALL IN concept, the company has expanded its co-creation vision into a 356-square-meter Lifestyle District featuring partners Jingzili New Material, JYT Textile, Lianxingfa Knitting, and Trend Textile. The district is part of a larger 895-square-meter pavilion showcasing a total of 19 co-exhibitors. Together, they demonstrate how innovations in fiber, fabric, and garments can be combined to create compelling solutions for both work and play.

SHIMA SEIKI to showcase flat knitting and digital design solutions at Egypt Stitch & Tex

Leading Japanese computerized flat knitting technologist SHIMA SEIKI MFG., LTD. of Wakayama, Japan, together with its sales representative in Egypt, TTS (EL MASRIA FOR TRADE & TECHNICAL SERVICES), will participate in the upcoming 24th International Exhibition for Textile & Carpet Machineries, Printing Technologies and Accessories (Egypt Stitch & Tex) to be held in Cairo, Egypt this month.

Coats Digital launches AI-powered GSD RealMotion for motion analysis

Coats Digital has launched GSD RealMotion, an AI-powered solution designed to provide apparel manufacturers with greater visibility into factory-floor operations. By analysing shop-floor video and applying Coats Digital’s GSD methodology, the solution turns video recordings into structured, motion-by-motion method studies.