In consultation with various partners, exhibitors and associates, Messe Frankfurt Trade Fairs India and MEX Exhibitions have decided to go ahead with new dates for New Delhi and Mumbai editions of Denim Show which will now take place from 17-19 December 2020 and 19-21 March 2021 respectively. The shows were postponed in view of the rapid escalation in the number of Covid-19 cases, restricting inter-state and international travel.

Denim Show serves as a unique platform where the entire denim fraternity converges to showcase latest products, technologies, and set future trends. Held in association with Denim Manufacturers' Association (DMA), the show helps in furthering the potential of the Indian denim industry by creating a stage through which suppliers and buyers under the denim manufacturing supply chain could avail the benefits of targeted business opportunities. India’s position in manufacturing denim is very strong and the Denim Show will act as a catalyst taking it a notch-above to make it more competitive.

Denim is one of the most versatile fabrics known to mankind and its application has moved far beyond just clothing. Keeping this in view, the organisers have crafted this show to meet both contemporary and future needs of this industry. In every edition, exhibitors put forth innovations that add value to this sector, with themes such as circularity of the economy and sustainability driving the show.