“We invite customers to tour the center and experience for themselves the TexTrace woven RFID labels that are as sleek and sophisticated as the top fashion brands themselves, delivering revolutionary brand protection for the apparel industry.” 

The inclusion of TexTrace in the Retail Experience Center represents an expanded partnership between TexTrace and Tyco Retail Solutions, a global provider of retail performance and security solutions used by many of the world’s top retailers in more than 70 countries worldwide. TexTrace has developed a unique solution for RFID source tagging with a woven label that resists all the processes garments undergo during their lifecycle, enabling accurate item tracking from start to finish throughout the retail value chain. Consumers attach a great deal of value to brands and logos, particularly in the fashion arena. Protecting those brands is vitally important to both garment manufacturers and retailers. Unlike other solutions, the woven brand label with built-in TexTrace Technology eliminates the need for swing tags and bulky electronic article surveillance (EAS) tags that need to be removed at point of sale. This all-in-one solution offers the real-time tracking benefits of RFID technology without any compromises in usability, reliability, wearing comfort and brand image.