#Recycled_Fibers

2025-12-16

Leading fashion brands step up to unlock the next chapter of Circulose

Since 2024, under new ownership and leadership, Circulose has set a renewed strategic direction focused on securing long-term commitments with partner brands to bring CIRCULOSE® back to market at scale. This strategy has proven successful.

Today, Circulose is proud to announce a series of new partnerships with global fashion brands that recognise the value and importance of scaling next-generation materials.

Following H&M, Mango and Marks & Spencer, several leading fashion brands are now partnering with Circulose. These include Bestseller, John Lewis, C&A, Filippa K, Reformation, Faherty, Bobo Choses and Zero. Their commitments underpin the renewed trust and momentum of CIRCULOSE® and demonstrate strong industry confidence in its role as a next-generation material.

CIRCULOSE® continues to stand out as a proven, scalable solution for replacing virgin cellulose fibers such as viscose and lyocell. The strong partnerships and support from leading fashion brands signal that Circulose is ready to lead the transition to next-generation materials.

“These partnerships are an important milestone in Circulose’s new chapter. After a year of resetting our strategy and intensely engaging with brands, this wave of commitments shows our efforts are paying off. Their support will help to unlock the next phase of our production journey. We are proud to enable brands who are serious about transforming the textile industry” says Jonatan Janmark, Circulose CEO.

Biella Yarn launches Collection “Reimagined” for Spring/Summer 2027 with fresh approach to fibre design

Biella Yarn, the flat knitting brand of Suedwolle Group, introduces its Spring/Summer 2027 collection “Reimagined” featuring refined yarn blends and advanced spinning technologies designed for contemporary summer knitwear. Under the motto “And the story goes on…”, Biella Yarn continues to push the boundaries of responsible yarn development, offering versatile materials that elevate modern craftsmanship.

Circular progress: Trevira® CS Eco fabrics can now be made using textile-recycled, permanently flame-retardant fibers and yarns

Indorama Ventures, a global sustainable chemical company, takes an important next step toward making textiles more circular for homes and public spaces. To support fabric makers in creating a more sustainable version of the well-known flame-retardant Trevira CS fabric, the company now offers Trevira® flame-retardant fibers and filament yarns that contain 50% recycled textile material. First customers were introduced to the new offering during Heimtextil trade show mid-January in Frankfurt, Germany.

Borealis invests EUR 49 million in Burghausen, Germany to accelerate design for circularity

Borealis announces a EUR 49 million strategic investment to scale up production of Borstar® Nextension polypropylene (PP) at its manufacturing site in Burghausen, Germany. This will expand commercial production of next-generation single-site polypropylene (ssPP) grades that deliver enhanced purity, processability, and performance - supporting customers in key sectors including packaging, healthcare, mobility, and fibers, to meet evolving market and regulatory demands.

Award-winning research for sustainable carbon fibre cycles

Sustainable recycling of carbon fibres is possible through targeted electrochemical surface modification, which makes the sizing of carbon fibres resistant to solvolysis. ITA PhD student Sabina Dann was awarded the MSW Award from RWTH Aachen University for her master's thesis on this development. The award ceremony took place on 12 November 2025 in Aachen.

Eastman introduces Naia™ Lyte at Première Vision Paris, marking a major breakthrough in fiber tenacity for cellulose acetate filament yarn performance

Eastman unveils Naia™ Lyte, a new cellulose acetate filament yarn that represents an important milestone in performance for lightweight and premium fabrics, at Première Vision Paris. Presented for the first time to the international fashion and textile community, Naia™ Lyte expands the capabilities of acetate yarn by introducing enhanced tenacity, unlocking new creative and technical possibilities for designers, mills and brands.

“Action helps us change what we do!”

DAY 0 takes place deliberately before PERFORMANCE DAYS begins. It is conceived as a space for reflection, dialogue and active engagement — a moment to pause before the fair, rethink established systems and address sustainability not as a trend, but as a fundamental transformation challenge. Under the guiding metaphor “Turn the Tap Off”, DAY 0 focuses on root causes rather than symptoms, systemic change rather than isolated solutions, and collective responsibility rather than individual silos.