Prior to the demand surge of 2020, the European impregnated wet wipes segment, for home cleaning and disinfecting, was growing at the rate of five percent in the 2014 to 2019 time frame. COVID-19 has increased heightened focus on sanitation and personal hygiene for infection prevention, suggesting permanent consumer trends away from the chore of cleaning to a health and safety priority. 

“We strategically partner with many of the world’s leading brands with wipe materials, ensuring our investments align with demand for today and for the future. The reliability of our capacity and scale are paramount to our customer support and the trusted relationships we desire to maintain,” said Curt Begle, President of Berry’s Health, Hygiene, and Specialties Division.

This new asset will add to the Company’s existing Spunlace platform, further expanding its sustainable wipes portfolio. Recognizing its customers’ ongoing environmental sustainability goals, the new asset will incorporate the production of biodegradable or recycled nonwoven substrates, increasing Berry’s capacity in Europe by more than 300 million square meters. The new line is expected to be commercially available in the September quarter of 2022.