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#ITMA Asia + CITME 2020

Groz-Beckert at ITMA Asia: On-site and virtual success

© 2021 Groz-Beckert
ITMA Asia + CITME 2021 in Shanghai, China, was a complete success for Groz-Beckert. In addition to the in-person event, the company invited its visitors to a virtual booth. Groz-Beckert welcomed a total of almost 3,600 visitors during the trade fair – 2,300 of them in person and around 1,300 virtually.

This year, the virtual booth complemented the traditional booth on the trade fair grounds to enable us to reach as many customers as possible despite the coronavirus pandemic and worldwide restrictions. At both booths, the product highlights were explored using 3D models and discussions were held. At the virtual booth, each visitor had their own avatar which they could use to move through the virtual world.

© 2021 Groz-Beckert
© 2021 Groz-Beckert


This year, an exchange between customers and Groz-Beckert took place either in person or – also in real time – via chat or video call as part of the trade fair. The model proved to be a success: Around 2,300 visitors visited the traditional booth, while around 1,300 international customers accessed the virtual booth. 

© 2021 Groz-Beckert
© 2021 Groz-Beckert





In Shanghai, most of the visitors came from China due to the pandemic. The ranking in the virtual environment puts India top in terms of visitor numbers, followed by Bangladesh, Germany and Turkey.

© 2021 Groz-Beckert
© 2021 Groz-Beckert

 

© 2021 Groz-Beckert
© 2021 Groz-Beckert



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From December 16 to 19, 2025, the global textile industry will gather at ShanghaiTex at the Shanghai New International Expo Center (SNIEC), where Groz-Beckert will present its latest highlights and innovations across its five product areas – Knitting, Weaving, Nonwovens, Sewing, and Spinning – at Hall N3, Booth A05.

#ITMA Asia + CITME Singapore 2025

Groz-Beckert showcases textile innovation at ITMA Asia + CITME 2025 in Singapore

From October 28 to 31, 2025, the global textile industry will gather at ITMA Asia + CITME at the Singapore Expo, where Groz-Beckert will present its latest highlights and innovations across its six product areas – Knitting, Weaving, Nonwovens, Tufting, Sewing, and Spinning – at Hall 5, Booth B301.

#Textile processing

The sewing machine needle manufacturer with process expertise

Groz-Beckert sewing machine needles are renowned throughout the industry and comprise an impressively broad portfolio. But customers know that innovative solutions from Groz-Beckert go beyond the core product. With its future-oriented services and digital offerings, the company, headquartered in Germany, is a strong partner of the sewing industry.

#ITMA Asia + CITME 2024

Groz-Beckert at the ITMA Asia + CITME 2024 in Shanghai

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