[pageLogInLogOut]

#ITMA Asia + CITME 2020

Groz-Beckert at ITMA Asia: On-site and virtual success

© 2021 Groz-Beckert
ITMA Asia + CITME 2021 in Shanghai, China, was a complete success for Groz-Beckert. In addition to the in-person event, the company invited its visitors to a virtual booth. Groz-Beckert welcomed a total of almost 3,600 visitors during the trade fair – 2,300 of them in person and around 1,300 virtually.

This year, the virtual booth complemented the traditional booth on the trade fair grounds to enable us to reach as many customers as possible despite the coronavirus pandemic and worldwide restrictions. At both booths, the product highlights were explored using 3D models and discussions were held. At the virtual booth, each visitor had their own avatar which they could use to move through the virtual world.

© 2021 Groz-Beckert
© 2021 Groz-Beckert


This year, an exchange between customers and Groz-Beckert took place either in person or – also in real time – via chat or video call as part of the trade fair. The model proved to be a success: Around 2,300 visitors visited the traditional booth, while around 1,300 international customers accessed the virtual booth. 

© 2021 Groz-Beckert
© 2021 Groz-Beckert





In Shanghai, most of the visitors came from China due to the pandemic. The ranking in the virtual environment puts India top in terms of visitor numbers, followed by Bangladesh, Germany and Turkey.

© 2021 Groz-Beckert
© 2021 Groz-Beckert

 

© 2021 Groz-Beckert
© 2021 Groz-Beckert



More News from Groz-Beckert KG

#Exhibitions & Events

Groz-Beckert showcases textile innovation at ShanghaiTex 2025

From December 16 to 19, 2025, the global textile industry will gather at ShanghaiTex at the Shanghai New International Expo Center (SNIEC), where Groz-Beckert will present its latest highlights and innovations across its five product areas – Knitting, Weaving, Nonwovens, Sewing, and Spinning – at Hall N3, Booth A05.

#ITMA Asia + CITME Singapore 2025

Groz-Beckert showcases textile innovation at ITMA Asia + CITME 2025 in Singapore

From October 28 to 31, 2025, the global textile industry will gather at ITMA Asia + CITME at the Singapore Expo, where Groz-Beckert will present its latest highlights and innovations across its six product areas – Knitting, Weaving, Nonwovens, Tufting, Sewing, and Spinning – at Hall 5, Booth B301.

#Textile processing

The sewing machine needle manufacturer with process expertise

Groz-Beckert sewing machine needles are renowned throughout the industry and comprise an impressively broad portfolio. But customers know that innovative solutions from Groz-Beckert go beyond the core product. With its future-oriented services and digital offerings, the company, headquartered in Germany, is a strong partner of the sewing industry.

#ITMA Asia + CITME 2024

Groz-Beckert at the ITMA Asia + CITME 2024 in Shanghai

The ITMA ASIA + CITME 2024 is in full swing and Groz-Beckert is presenting the highlights and innovations of its six product areas – Knitting, Weaving, Nonwovens, Tufting, Sewing and Spinning – in Hall H4, Booth C04.

More News on ITMA Asia + CITME 2020

Latest News

#Natural Fibers

AMSilk’s silk protein yarns debut in Balenciaga collection

AMSilk GmbH (“AMSilk”), a global leader in advanced biomaterials made from silk proteins, today announced that its bioengineered yarns are featured in commercially available garments within Balenciaga’s Spring 2026 collection.

#Textiles & Apparel / Garment

ROICA: Where distinction and intention shape the future of apparel industry at Milano Unica

At Milano Unica, held at Fiera Milano (Rho) in Milan from January 20–22, nine select European partners unveil collections shaped by ROICA™—the premium stretch fiber by Asahi Kasei. ROICA™ does not stand alone on the show floor, but its presence is quietly interlaced into each creation, chosen by those who seek distinction and depth in modern textiles. Through these dedicated collaborations, ROICA™ continues to sup-port the apparel industry with advanced stretch, comfort, and environmental care, offering something unique for brands who value true craftsmanship and thoughtful innovation.

#Textiles & Apparel / Garment

How Texworld Apparel Sourcing Paris 2026 reflects shifts in global textile and apparel sourcing

From 2 to 4 February 2026, the 58th edition of the show will bring together more than 1,100 exhibitors from 33 countries at Paris–Le Bourget Exhibition Centre. As a true sourcing platform, the event stands out for its diversity, clear structure and operational efficiency, giving international buyers direct access to an offer tailored to their needs.

#Textile chemistry

Archroma brings high-impact textile innovations to Colombiatex 2026

Archroma, a global leader in specialty chemicals towards sustainable solutions, is proud to announce its participation in Colombiatex 2026, one of the most influential textile and apparel industry events in the Americas. The event will take place in Medellín, Colombia, from January 27 to 29, where Archroma will welcome visitors at Booth PC006.

TOP