#Textiles & Apparel / Garment

2021-05-27

Esquel opens new showroom in Turkey for Middle Eastern and European market expansion

Esquel opens a brand-new showroom in Istanbul, Turkey as part of the group’s plan to expand its product and service offering to the region’s market. This move solidifies Esquel’s support to brands looking at expanding into Middle Eastern and European markets. The showroom is open to visitors by appointment starting May 24, 2021.

At the showroom, Esquel showcases the advantages of the vertically-integrated supply chain setup and demonstrates how the company serves as a total service and solution provider in textiles and apparel. Extensive collections of physical and digital samples of the yarn, fabrics, apparel and accessories are featured, as well as a range of apparel and lifestyle products from the retail brand DETERMINANT. Exemplifying Esquel’s focus on technology, the showroom promotes the company’s digital capabilities in working with clients along the product development cycle, such as virtual sampling, advanced automation machines and NFC technology.

The new Istanbul showroom expanded Esquel’s global presence beyond the merchandising offices in China, Japan, the UK and US. Esquel is committed to being a total service and solution provider that helps brands grow globally through its multiple facilities and strategically located merchandising offices around the world.