#Textile processing

2022-11-10

Printful adopts Coloreel technology for unlimited color embroidery production

Embroidery has always had a limited color offering because a single machine can only house a small number of threads, and each thread has its fixed color. For example, the red thread is only one kind of red, without brighter or darker color variations. This has made embroidery unfit for most designs that have a wide range of colors and gradients, which limits creativity. But thanks to Coloreel's new ITCU technology, prior embroidery limitations have been removed.

Printful will now give business owners an extra advantage through offering the latest cutting-edge embroidery technology to their customers with Coloreel.

“Printful’s new unlimited color embroidery technique offers customers new opportunities to experiment and turn their creative ideas into products. At Printful we put a heavy emphasis on innovation as we strive to provide the best solutions and services for our customers. I believe that this new feature will be an industry game changer and will empower store owners to sell intricately embroidered products or logos that perfectly match their branding,” says Elina Kruze, Head of New Product Development & Merchandising at Printful.

“Through the new and unique possibilities in design, and our integrated digital solution for efficient on-demand production of embroidery, Coloreel offers Printful customers additional business and value creation opportunities. This makes it possible for retailers to elevate their brands and grow their business like never before”, comments Torbjorn Back, CEO of Coloreel.

At the moment, unlimited color embroidery is still in the beta testing phase at Printful, so it is only available for a small number of Printful customers. However, the company plans to complete testing and gradually implement this technology across its fulfillment centers in the coming months.

Coloreel Group AB files for bankruptcy

Coloreel Group AB, a pioneering Swedish technology company known for its instant thread dyeing technology, today announced that it has filed for bankruptcy. The decision comes after the company's inability to develop its business volume quickly enough and, related to this, secure the necessary financing.

trinamiX mobile NIR spectroscopy: New applications for the footwear and textile industry

trinamiX GmbH expands its solution portfolio for the circular economy, now enabling the identification of materials used in the footwear and textile industries. With its mobile near-infrared (NIR) spectroscopy solutions, trinamiX supports manufacturers, sorters, recyclers, and brand owners in reliably identifying materials and improving transparency across increasingly complex value chains.

Speed and connectivity: Techtextil and Texprocess provided market-ready solutions for industries under pressure

With more than 36,000 visitors and 1,700 exhibitors from a total of 112 countries, Techtextil and Texprocess 2026 demonstrated how innovation comes into industrial use. The convergence of research, industry and application proved to be a breeding ground for new material solutions, manufacturing and processing technologies. Natural fibres, performance apparel, connected systems and AI-driven processing technologies emerged as key growth and future markets.

BTMA backs global growth while investing in future UK leaders

As one of a number of new initiatives launched this year, the British Textile Machinery Association (BTMA) is launching the UK-India Textile Machinery Coalition. The UK-India Free Trade Agreement, signed in July 2025, has implications that extend across sourcing, competitiveness and long-term trade dynamics, believes BTMA CEO Jason Kent.

China projected to increase cotton production, yields, and imports in 2026/27

World cotton production in the 2026/27 season is projected at 25.9 million tonnes, exceeding global consumption of 25.2 million tonnes, according to the May 2026 issue of Cotton This Month. That means both production and consumption are expected to remain close to current season levels, while global cotton trade is projected to decline by 2.7% to approximately 9.6-9.7 million tonnes.