[pageLogInLogOut]

#Textile processing

Printful adopts Coloreel technology for unlimited color embroidery production

© 2022 Coloreel
Embroidery has always had a limited color offering because a single machine can only house a small number of threads, and each thread has its fixed color. For example, the red thread is only one kind of red, without brighter or darker color variations. This has made embroidery unfit for most designs that have a wide range of colors and gradients, which limits creativity. But thanks to Coloreel's new ITCU technology, prior embroidery limitations have been removed.

Printful will now give business owners an extra advantage through offering the latest cutting-edge embroidery technology to their customers with Coloreel.

“Printful’s new unlimited color embroidery technique offers customers new opportunities to experiment and turn their creative ideas into products. At Printful we put a heavy emphasis on innovation as we strive to provide the best solutions and services for our customers. I believe that this new feature will be an industry game changer and will empower store owners to sell intricately embroidered products or logos that perfectly match their branding,” says Elina Kruze, Head of New Product Development & Merchandising at Printful.

“Through the new and unique possibilities in design, and our integrated digital solution for efficient on-demand production of embroidery, Coloreel offers Printful customers additional business and value creation opportunities. This makes it possible for retailers to elevate their brands and grow their business like never before”, comments Torbjorn Back, CEO of Coloreel.





At the moment, unlimited color embroidery is still in the beta testing phase at Printful, so it is only available for a small number of Printful customers. However, the company plans to complete testing and gradually implement this technology across its fulfillment centers in the coming months.



More News from Coloreel

More News on Textile processing

#Industry 4.0 / Digitalization

Jeanologia presents expanded EIM platform and COMMON GROUND collection at Kingpins Amsterdam

Jeanologia is presenting two approaches to textile product development at Kingpins Amsterdam on October 14–15: measuring the environmental impact of textile production and exploring new creative possibilities through garment finishing technologies.

#Textile processing

YKK India holds groundbreaking ceremony for new plant in Southern India

YKK held a groundbreaking ceremony on September 25, 2026, to mark the start of construction of YKK India Private Limited's new plant in southern India. Approximately 40 participants, including Jin Deguchi, Managing Director of YKK India, attended the ceremony.

#Yarns

Durak Maxibalance thread supports users’ movement and balance comfort

Durak Tekstil, a leading brand in its industry, has developed Durak Maxibalance, a new product engineered with bio-ceramic and FAR IR technology. Ushering in a new era for sportswear, activewear, and medical textiles, this technology offers features designed to support balance and movement comfort by reflecting the energy absorbed from the body back into it.

#Sustainability

Jeanologia Sustainability Report highlights environmental impact of textile technologies

Jeanologia has published its Sustainability Report 2025, reporting a 13.64% reduction in its own carbon footprint and quantifying the environmental impact associated with the use of its technologies across the global textile industry. According to the company’s calculations, their use avoided the pollution of 21.52 million m³ of water and emissions of approximately 103,530 tonnes of CO₂ compared with conventional textile finishing processes.

Latest News

#ITMA Asia + CITME 2026

Mahlo introduces AI-supported Orthopac RVMC-20 plus at ITMA Asia 2026

From November 20 to 24, 2026, Mahlo GmbH + Co. KG will present its system portfolio for the textile industry at ITMA Asia in Shanghai. Together with its local sales and service partner Kuantex and Mahlo China, the Bavarian technology specialist will demonstrate at Booth C22 in Hall 7.1 how intelligent measurement and control technology can improve the quality and efficiency of textile production processes. The spotlight will be on the new Orthopac RVMC-20 plus, which combines precise weft straightening with fully integrated process control.

#Denim

Catalyst Club connects fashion industry leaders and emerging talent at Kingpins Amsterdam

Following its debut in Florence, Catalyst Club hosted its second networking event during the Kingpins Show in Amsterdam, bringing together international fashion and denim industry representatives to exchange ideas, share experiences and explore new opportunities for collaboration.

#Associations

Italian textile machinery orders rise 7% in Q3 2026 as export demand strengthens

Order intake for Italian textile machinery manufacturers increased by 7% in the third quarter of 2026 compared with the same period of 2025. Growth was driven by international markets, where orders rose by 8%, while domestic demand remained weak, declining by 4%.

#Research & Development

STFI showcases new Textile LAB Professional with focus on climate protection and sustainable technologies

The Sächsisches Textilforschungsinstitut e. V. (STFI) in Chemnitz is organising a themed day on 3 December 2026, focusing on climate protection and the environment. As well as showcasing current applications for green cities and natural fibres for lightweight construction, the event will feature machine demonstrations in the new Textile LAB Professional. Under the motto ‘Design meets Technology’, this networking event will also provide an insight into artistic student projects, thereby facilitating a professional exchange on creative perspectives and modern technologies for climate protection and the environment.

TOP