#Exhibitions & Events

2021-10-13

Ivonne Seifert the new marketing director in the textile division of Messe Frankfurt

Ivonne Seifert © 2021 Messe Frankfurt Exhibition GmbH

Ivonne Seifert was appointed Director of Marketing Communication in the Textiles & Textile Technologies Business Unit of Messe Frankfurt with effect from 1 October 2021.

In her new position, Ivonne Seifert (42) is in charge of marketing communication for the leading international trade fairs, Heimtextil, Techtextil and Texprocess, and the Neonyt and Val:ue fashion fairs, as well as communication activities for the international brand management of around 60 events worldwide covering the entire value chain of the textile and fashion industry. She replaces Thimo Schwenzfeier, who is leaving Messe Frankfurt after more than eight years, to take up new professional challenges.

Her duties include the communication activities relating to the successful resumption of fairs in the textile sector and the establishment of the fashion brands of Messe Frankfurt as part of the Frankfurt Fashion Week. Additionally, she is responsible for the further expansion of smart-data-driven marketing for the textile fairs and the communication activities of the worldwide Texpertise Network.

Ivonne Seifert joined Messe Frankfurt ten years ago and, during this time, has held a variety of positions in marketing. She has extensive marketing expertise in both the B2B and B2C fields. Over the last seven years, Ivonne Seifert has greatly intensified the international top-visitor marketing and augmented her expertise in the consumer-goods and textile segment.

In this connection, she paid particular attention to national and international key-account retention for, e.g., the Heimtextil, Ambiente, ISH and Christmasworld fairs. Moreover, she played a major role in establishing smart data for new-customer acquisition in the top visitor segment.

Before joining Messe Frankfurt, the graduate in politics and media sciences was marketing manager with Lagardère Travel Retail Deutschland in Wiesbaden. There, she was responsible for the marketing and communication activities for the German market with a particular focus on POS marketing, key-account management and press activities.

An enthusiastic globetrotter, Ivonne Seifert developed her interest in the fair and exhibition business while working in the marketing department of the Toy Fair in Nuremberg, where her duties included exhibitor marketing, event management and key-account management.

Messe Frankfurt commits further to East Africa: three textiles trade fairs during Africa Sourcing and Fashion Week from 2027

Messe Frankfurt and its Texpertise Network continue their steady, successful trajectory in the region. As Africa Sourcing and Fashion Week (ASFW) opened today, Member of the Executive Board Detlef Braun announced that Messe Frankfurt is licencing its three leading international trade fair brands Texworld, Apparel Sourcing and Texprocess to Nairobi, Kenya for the first time in 2027. From now on, they will take place annually as part of the Africa Sourcing and Fashion Week (ASFW) Nairobi.

Speed and connectivity: Techtextil and Texprocess provided market-ready solutions for industries under pressure

With more than 36,000 visitors and 1,700 exhibitors from a total of 112 countries, Techtextil and Texprocess 2026 demonstrated how innovation comes into industrial use. The convergence of research, industry and application proved to be a breeding ground for new material solutions, manufacturing and processing technologies. Natural fibres, performance apparel, connected systems and AI-driven processing technologies emerged as key growth and future markets.

Yarn Expo Shenzhen 2026 closes doors, advancing sustainable and innovative sourcing in South China

Yarn Expo Shenzhen 2026 served as a strategically positioned mid-year sourcing platform for the Greater Bay Area, highlighting Shenzhen’s role in connecting regional demand, supply and innovation exchange across the textile value chain. During the three-day fair, over 20,000 visits were drawn from 74 countries and regions[1], as exhibitors and buyers engaged with new developments in greener, performance-led, and value-added yarn and fibre solutions. Held in conjunction with Intertextile Shenzhen Apparel Fabrics and PH Value, the fair underscored the benefits of closer synergy and new materials across yarn, fabric and apparel platforms for the South China market.

ITM 2028 opens exhibitor registration following successful 2026 edition

Following the successful conclusion of ITM 2026, preparations for the next edition of the International Textile Machinery Exhibition are already underway. The organisers have officially opened exhibitor registration for ITM 2028, which will take place from June 13–17, 2028, at the Tüyap Fair and Congress Center in Istanbul.

ITMA 2027 gains strong momentum

In line with the theme "Co-creating the future of textiles", ITMA continues to strengthen its support for start-ups, recognising their role in driving innovation and shaping the future of textile and garment manufacturing. Through the Start-Up Valley, emerging companies gain access to a global marketplace where they can connect with industry leaders, potential partners, investors and customers.

EDANA announces five new board members following 2026 Annual General Meeting

The EDANA Board of Governors is elected or re-elected at the Annual General Meeting by the member companies. The Governors are senior executives (business leaders) from member companies, based in different countries and representing different sectors of the nonwovens industry. The Board has central responsibility for guiding EDANA's overall strategy and approving its policies and priorities. It meets three times a year.

Cotton made in Africa partners receive top marks in independent verifications

Cotton made in Africa® (CmiA) and CmiA Organic are two internationally recognised standards that aim to promote sustainable development in the African cotton sector south of the Sahara. To ensure the standards’ credibility among brands, retailers, and consumers, independent verifiers evaluate compliance on the ground. The verification results for 2025, now published in the Aggregated Verification & Implementation Report, were very strong: The verifiers awarded consistently very good remarks regarding management, people, prosperity, and the environment.

Bangladesh: Italian textile machinery mission stops in Dhaka and Chittagong

Technological upgrading and the transition toward higher value-added production are driving the new Italian industrial mission to Bangladesh. This year, the mission will split between the country’s two main manufacturing hubs, where Italian manufacturers will meet the leaders of the local textile supply chain in two strategic stages: July 7th in Dhaka and July 9th in Chittagong.