#Recycling / Circular Economy

2024-09-20

JACK & JONES and Infinited Fiber take the next step in their collaboration

This time, the outcome of the collaboration is a pair of cargo pants, made with 40% Infinna™ fiber and 60% in-conversion-cotton. The pants, which run under the name JPSTKARL, represent yet another important step forward in material innovation and adds up to JACK & JONES’ ongoing commitment to offering high-quality products that align with their A Better World strategy.

The JPSTKARL Cargo Pants come in a khaki green color and feature several leg pockets and a loose fit with a high rise. The launch of the cargo pants follows the success of the Glenn Evan 341 jeans, which were the first JACK & JONES product to incorporate Infinna™ fiber, showcasing the brand’s ongoing dedication to pushing the boundaries of circular fashion.

The JPSTKARL Cargo Pants is the 2nd JACK & JONES product made with INFINNA™ fiber © 2024 Infinited Fiber Company

“We’re highly committed to explore new material innovations and our collaboration with Infinited’s INFINNA™ fiber started in 2021, where we visited the company in Finland for the first time. We got curious on the innovative fiber and the technology behind – we could see how the fiber could seamlessly be integrated into our products and we loved how textile waste could become a resource. In 2023 JACK & JONES became the first BESTSELLER brand to use INFINNA™ fiber in a product. Now we are proud to present our second product with INFINNA™ fiber”, says Elena Osenbrüg, Sustainability responsible at JACK & JONES.

The launch of the JPSTKARL Cargo Pants marks a milestone in the ongoing partnership between BESTSELLER and Infinited Fiber Company. BESTSELLER‘s investment arm Invest FWD A/S has supported this collaboration through strategic investments aimed at fostering innovation within the fashion industry. The collaboration between BESTSELLER and Infinited Fiber Company further reinforces the long-term commitment of both companies.

“Infinited Fiber Company is proud to collaborate with JACK & JONES on the journey towards a circular economy. The JPSTKARL Cargo Pants perfectly showcase how we can work together to turn textile waste into valuable new materials. We are eager to see how consumers will respond to this new product that combines innovation and style,” said Kirsi Roine, Chief Customer Officer at Infinited Fiber Company.

Infinited Fiber Company appoints new chair and board members to drive next growth phase

Infinited Fiber Company has announced key changes to its Board of Directors following its Annual General Meeting on June 30, 2025. The new appointments are designed to support the company’s strategic focus on scaling its proprietary Infinna™ technology, expanding partnerships across the textile value chain, and preparing for industrial-level investment.

Infinited Fiber Company enters the next strategic phase under new leadership

Infinited Fiber Company announces that Petri Alava, co-founder and CEO since the company’s founding in 2016, will step down from his role on May 31, 2025. Chief Operating Officer Sahil Kaushik will serve as acting CEO from June 1, 2025. Petri Alava will continue supporting the company as Senior Advisor through the end of November. The Board of Directors has initiated the search for a permanent successor.

Infinited Fiber and Norbite collaborate in EU-funded TEX-INSECT project

Infinited Fiber Company is pleased to announce its collaboration on the EU funded TEX-INSECT project, which aims to develop and optimize Norbite’s technology that converts synthetics originating from textile waste into sustainable bioproducts. Infinited Fiber’s process takes in cotton-rich textile waste otherwise destinated into landfills or incinerators.

Advanced Recycling Conference 2026 to showcase innovations – Call for abstracts

The call for abstracts is now open for the Advanced Recycling Conference (ARC) 2026, taking place on 17–18 November 2026 in Cologne, Germany, and online. Europe’s leading platform for advanced recycling brings together hands-on solutions and cutting-edge research on recycling technologies for various waste streams like plastics, polymers, textiles or automotive, highlighting progress towards a circular renewable carbon economy.

Europe needs tipping point to scale textile-to-textile recycling, BCG and ReHubs say

A new report from Boston Consulting Group (BCG) and ReHubs, titled “Advancing Textile Circularity – Europe’s textile waste challenge: Scaling Textile-to-Textile requires enabling mechanisms”, highlights the urgent need for systemic action to tackle Europe’s growing textile waste and scale a circular textile economy.

Freudenberg Performance Materials presents Mehlerheytex and Filc at Techtextil 2026

Freudenberg Performance Materials will showcase textile innovations that increase efficiency, performance and sustainability in industry and mobility at Techtextil 2026. For the first time since the merger of Mehler Texnologies and Heytex, the MehlerHeytex brand will make its debut as a leading expert in coated technical textiles. Moreover, Freudenberg Performance Materials Filc (Filc), specialist for advanced needlepunch nonwovens and laminated materials, will present its groundbreaking solutions for automotive applications. Filc customers can benefit from the perfect combination of functionality, comfort and sustainability. The Freudenberg Performance Materials experts are looking forward to welcoming visitors to the trade fair at Stand A11 in Hall 11.0 from April 21 – 24, 2026.

Fraunhofer IAP paves the way for "Green" carbon fibers

A new pilot plant in Guben is set to enable the production of bio-based carbon fibers. The plant is part of the Carbon Lab Factory Lausitz and will make an important contribution to the transformation of the Lausitz region—from a traditionally raw material- and basic industry-oriented region to a hub for innovative high-performance materials. The German federal government and the state of Brandenburg are providing the Fraunhofer Institute for Applied Polymer Research IAP with 53.3 million euros for this purpose.