Circulose®, developed by Renewcell, is a biodegradable raw material used to produce textile fibers for fashion like viscose and lyocell. Fibers produced with Circulose® helps brands to limit the use of virgin textile fibers, reducing the climate and environmental impact caused by raw material production and waste.

“Zara is one of the largest fashion brands in the world, a testament to its power to influence real change within the industry. Collaborations with such global brands, bring our vision to change fashion at scale to life, and our rapid growth would not be possible without partners like Zara joining this shift. We are delighted to reveal this collection made with Circulose® as the latest step in our ongoing collaboration.” said Patrik Lundström, CEO of Renewcell.

Soon operating at commercial scale in their new plant in Sundsvall, Sweden, the 100% textile-to-textile recycled material Circulose® by Renewcell continues to save waste from landfills by creating value through circular supply chains with brands around the world, now with Zara.