"Today marks an important milestone for RE&UP as we become a Certified B Corporation™. This certification reflects our commitment to building an infrastructure where innovation, circularity, and operational responsibility operate in unison. It recognizes not only what we do, transforming textile waste into high-purity resources, but also how we do it: with transparency, accountability, and a long-term vision. This achievement is a testament to our team's collective effort, and we remain dedicated to driving systemic, meaningful change across the global value chain." Said Ebru Özküçük Güler, Chief Sustainability Officer, RE&UP

This operational verification coincides with shifting commercial and regulatory requirements. Recent B Lab research indicates that 90.7% of global consumers assert that corporate directors should be held accountable for environmental and social impacts. Furthermore, 85% of consumers aware of the B Corp™ brand report that it directly influences their purchasing decisions, a trend led by consumers under 40.

Utilizing its proprietary textile-to-textile (T2T) technology, RE&UP delivers high-quality Next-Gen Cotton fibers and Next-Gen Polyester chips engineered to integrate seamlessly into existing global value chains, bridging the gap between commercial volume and verified corporate governance.