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#Digital Printing

GEAR for Sports, a Hanesbrands Inc. Company, expands direct-to-garment print capabilities with Kornit NeoPoly Technology

According to Kornit the Avalanche Poly Pro system “offers the best possible quality” for consumers demanding custom-decorated polyester and poly-blend apparel (c) 2020 Kornit Digital
Kornit Digital (Nasdaq: KRNT), a worldwide market leader in digital textile printing technology, announced that GEAR for Sports, a division of Hanesbrands Inc., has installed a Kornit Avalanche Poly Pro system to supplement previously-implemented Kornit Digital direct-to-garment (DTG) print systems within the company’s Lenexa, Kansas production facility.

GEAR for Sports sells its products under some of the most powerful brands in sportswear, including Under Armour®, Champion®, Alternative Apparel, Hanes, and Gear for Sports®. This compelling portfolio of brands allows GEAR to provide a longstanding history of quality graphics and innovative apparel design, giving customers a single resource for all their sportswear needs. Installing Avalanche Poly Pro, which integrates Kornit’s proprietary NeoPoly print technology with the brand’s production strategy, will enable them to custom-print poly rich garments on demand.

GEAR for Sports has implemented three Kornit DTG print systems in the last two years. Having established a process for delivering imprinted cotton garments on demand, and further answering the voice of its customers, the brand decided to expand these capabilities to polyester and poly-blend pieces.

“We’ve been inviting key customers to our facility to demonstrate what the Poly Pro equipment can do, as we expand our digital printing capability throughout our facility,” said Cindy Olivarez, Director of Operations—Customs and Logistics with GEAR for Sports. “Digital printing is an ever-growing business and is key to our business initiatives. Having the ability to print polyester t-shirts one unit at a time will allow us to gain consumers who want poly rich garments, and Kornit’s Poly Pro system offers the best possible quality to allow GEAR for Sports to expand our direct-to-garment business.”

Continuous investment in digital DTG systems is anticipated as the custom imprint business grows.

“When we developed our NeoPoly technology, the only digital direct-to-garment print technology made specifically for polyester and poly-blend materials, it was very much with brands like GEAR for Sports in mind,” said Omer Kulka, Kornit’s EVP of Marketing and Product Strategy. “Demand for sportswear and athleisure apparel has exploded, and digital empowers suppliers to customize, personalize, and fulfill any quantity on a moment’s notice, profitably, without limitations of design or color, and with retail quality and durability that is worthy of such a brand’s established reputation.”


More News from Kornit Digital

#Digital Printing

USColorworks expands digital platform with Kornit Atlas MATRIX and Atlas MAX PLUS solutions

Kornit Digital Ltd. (NASDAQ: KRNT), a global pioneer in sustainable, on-demand digital fashion and textile production, today announced that USColorworks, a North Carolina-based apparel decoration and fulfillment company specializing in custom and on-demand printing for retail and promotional markets, has expanded its Kornit digital production platform with the addition of Atlas MATRIX and Atlas MAX PLUS systems to deliver high-quality, on-demand apparel across cotton, blended fabrics and polyester.

#Digital Printing

Kornit Digital announces commercial availability of Atlas MATRIX following successful global Beta program

Kornit Digital (NASDAQ: KRNT, "Kornit Digital", "Kornit", or the "Company"), a global leader in sustainable, on-demand digital fashion and textile production technologies, today announced the commercial availability of the Atlas MATRIX platform following the successful completion of a global beta program across leading production environments in Europe and North America. The announcement, made ahead of FESPA 2026 in Barcelona, marks a major milestone in the evolution of digital apparel production.

#Digital Printing

Kornit Digital launches Konnections 365

Kornit Digital (NASDAQ: KRNT) (“Kornit” or the “Company”), a global pioneer in sustainable, on-demand digital fashion and textile production today announced the launch of Konnections 365 - a year-round movement designed for the people moving the apparel, print, and retail industries forward. The strategy is built on the overwhelming success of Konnections 2026 held in Hollywood, Florida, featuring more than 500 customers, partners, and collaborators who together are driving the future of apparel and textiles.

#Texprocess 2026

Kornit Digital expands digital production into footwear and technical textiles with Presto MAX PLUS

Kornit Digital (NASDAQ: KRNT) (“Kornit” or the “Company”), a global pioneer in sustainable, on-demand digital fashion and textile production, today unveiled the Kornit Presto MAX PLUS, a new roll-to-roll system expanding digital manufacturing into footwear, automotive interiors, military camouflage, high-performance sportswear, and high-end furnishings. Debuting at Texprocess 2026 in Frankfurt, Presto MAX PLUS enables entirely new applications for on-demand textile production.

More News on Digital Printing

#Digital Printing

Where every detail counts: Experiential applications of DTF and UV-DTF printing

Personalisation has moved far beyond the traditional logo on a t-shirt. Today, brands want to create complete experiences, where every detail – from clothing and accessories to décor and packaging – feels distinctive and reflective of their identity.

#Dyeing, Drying, Finishing

EFI Reggiani and Danitech Group announce strategic multi-year agreement for Mezzera textile finishing machinery

Electronics For Imaging, Inc. (EFI), through its subsidiary EFI Reggiani (Reggiani Macchine S.p.A.), together with Danitech Engineering and Solutions Srl (Italy) and Suzhou Danitech Intelligent Technology Co. Ltd (China), announces a multi-year license and manufacturing agreement covering the Mezzera and Jaeggli textile finishing machinery portfolio.

#Digital Printing

DTF vs DTG Printing - The technologies shaping today’s custom merchandise market

From sportswear to branded tote bags, custom merchandise continues to grow in popularity across sectors, driving print shops to cater to short runs, personalisation, and rapid turnaround. As print providers look to this market, two printing technologies often stand out: Direct‑to‑Film (DTF) and Direct‑to‑Garment (DTG). Each offers its own benefits, and understanding these differences helps determine the most suitable production method for print service providers.

#Digital Printing

Mimaki celebrates Triple EDP Award win at FESPA 2026

Mimaki Europe, a leading manufacturer of industrial inkjet printers and cutting plotters, was presented with 3 EDP Awards at the association’s 2026 ceremony, held at FESPA Global Print Expo. These highly acclaimed awards celebrate best-in-class innovation across the print industry, and Mimaki was honoured in three different categories.

Latest News

#Europe

The Digital Product Passport registry is now live

On 20 July, the European Commission launched the Digital Product Passport Registry together with a testing environment, marking an important milestone in making the Digital Product Passport (DPP) a practical reality for businesses placing products on the EU market.

#Europe

EU ban on destroying unsold clothing and footwear now in force

The European Union's ban on the destruction of unsold clothing, clothing accessories and footwear has entered into force. Since July 19, 2026, large companies across the EU have been prohibited from destroying unsold textile products, while medium-sized companies will be required to comply with the same rules from 2030.

#Recycled Fibers

Eastman Naia™ brings its inside-out denim vision to Kingpins New York

Following its debut at Kingpins Amsterdam, Eastman Naia™ brings the next chapter of its denim story to Kingpins New York, taking place July 22–23. At Booth Green 7, Naia™ presents its denim proposition built around three complementary design directions: Performance Denim, Fashion Denim and Authentic Denim.

#Recycling / Circular Economy

Circ launches first denim collection with H&M featuring TENCEL™ | Circ® with REFIBRA™ technology

Circ today announced that the first men's denim collection featuring TENCEL™ | Circ® with REFIBRA™ technology is now available at H&M, marking the commercial delivery of this unique pilot project first announced in October 2025. Featuring two styles available across the UK, Scandinavia, Central Europe, Eastern Europe, South Europe, Turkey, North America, Mexico, Canada, and the Middle East, the launch brings TENCEL™ | Circ® with REFIBRA™ technology into H&M's standard men's denim assortment for the first time.

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